Which organization structure Microsoft is using to have innovation in their employees and why this structure is used. Explain in your own words and provide reasoning of your answer.
Which organization structure Microsoft is using to have innovation in their employees and why this structure is used. Explain in your own words and provide reasoning of your answer.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Q2: In Microsoft Ltd., the software’s are developed by using a team of experts and the managers keep their employees relaxed so they can think. Only thinking without any boundaries can lead to innovation and this is what the company wants. Which organization structure Microsoft is using to have innovation in their employees and why this structure is used. Explain in your own words and provide reasoning of your answer.
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