Who were the Bernoulli's and what was their contribution the expected utility theory (or decision theory more generally)?

Economics: Private and Public Choice (MindTap Course List)
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ISBN:9781305506725
Author:James D. Gwartney, Richard L. Stroup, Russell S. Sobel, David A. Macpherson
Publisher:James D. Gwartney, Richard L. Stroup, Russell S. Sobel, David A. Macpherson
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Who were the Bernoulli's and what was their contribution the expected utility theory (or decision theory more generally)?

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