BP Essay

coverage. On the 21st of April 2010 news broadcasting companies were broadcasting the news of this oil disaster all over the world. Every day in almost any general newspaper there would be an article based on both the chief executive officer (CEO) of BP and how he planned to solve the disaster or just reporting the disaster again. This is a great example of Globalisation. Due to the improvement of technologies such as the internet/ broadband and other improvements in telecommunications the globe could

to use British Petroleum’s (BP) Oil Spill in the Gulf Coast during 2010. The BP Oil Spill was a crisis and the BP company responded to the event with socially responsible leadership style. We ultimately chose it because it was interesting. When it came to research, we all tried to find different articles on our own to get some general knowledge on the spill. On the first day, we tried to compare our findings to make sure everyone had a basic understanding of the BP Oil Spill. Then, we all did our

INTRODUCTION BP originated from a British petroleum company founded in 1909. After experiencing crises during the 1980s-1990s, the company started to have a cost cutting culture. During mid-1990s, with an aggressive growth strategy, BP started to grow and reposition. After BP merged with Amoco in 1998, John Browne started to serve as chief executive until May 2007. Browne repositioned BP as a “green” oil company after he took over and practiced the model of organizational decision-making strategy

CASE STUDY- MINI CASE: BP GULF OF MEXICO OIL SPILL CASE SUMMARY 1. In a narrative format, summarize the key facts and issues of the case. In the case of the BP Gulf of Mexico oil spill, we examine the effects of an organization not being prepared for this particular crisis. The world scrutinized the actions, inactions, and the human decisions made by BP that led to a major catastrophic crisis. The organization was not prepared for a crisis of this magnitude. Our text stated that this type of negligence

gushed into the Gulf of Mexico, destroying beaches and wildlife. Researchers and scientists were forced to find new ways to clean up the oil, in a quick and efficient manner. The immediate and lasting effects of the BP oil spill having caused numerous issues both physically and emotionally. BP has faced consequences for their mistakes and they have since made multiple changes to better the safety and quality of their company to prevent problems like these to happen again. Society should take a look at

BP Amoco British Petrochemical Corporation registered on April 14, 1909, as the Anglo-Persian Oil Company, Ltd. It was named the Anglo-Iranian Oil Company, Ltd., in 1935 and changed its name to the British Petroleum Company Limited in 1954. The current name was adopted in 1982. The company’s headquarters are in London. The Anglo-Persian Oil Company was formed in 1909 to take over and finance an oil-field concession granted in 1901 by the Iranian government to an English investor, William Knox

strategy Oil companies were the worst performing brands in the world market. There was no brand in the oil industry that had created positive perception in the public. During the late 1990’s BP has decided to change this perception for their brand. The main idea was to create a symbolic capital for BP. The definition of symbolic capital is given by (Bourdieu, 1974/1977 sited in Holt & McNulty,2008,p.76) as “ the resources by which authority and credibility are established amongst employees, peers

as many lives or property from severe damage or in some cases death. In the case of the BP oil spill, one mitigation would be so that no oil would get out and affect the ocean or marine life. Most oil rigs come with safety standards or protocols in order to mitigate any dangers it might have, to keep the marine life safe, and the safety of the workers on the oil rig. Here the lessons learned could apply to the BP oil spill to make sure it didn’t happen in the first place. In fact, the disaster could

will look at British Petroleum, BP, one of the largest oil companies in the world. Following the Gulf Oil Spill does BP have sustainability in this market? This paper will examine the early history of the company. It will look at the competitive advantages of the organization by looking at its SWOT analysis. The company’s market strategy will be examined including its growing interest into alternative fuels. Its internal structure will be compared to the persona that BP is trying to convey that they

was leaking oil and gas about 40 miles from the coast of Louisiana. This leak would eventually release about 4.9 million barrels of oil into the Gulf before it would be capped 87 days later. Immediately after the explosion, workers from Transocean, BP, and the government attempted to control the spread of oil to the coast by using oil booms and chemical dispersants to break down underwater oil. However, these methods had problems. First, oil booms only stop the spread of surface oil. While that sounds