Internal combustion engines

Contents: Executive Summary 3 Introduction 3 The Automobile Market 4 Competition 4 Leading Suppliers of Cars 4 Current Offerings 5 Prius Target Market/ Segmentation Criteria 5 Demographic 6 Psychographic 6 Geographic 6 Toyota 7 SWOT Analysis 7 Marketing Communication 8 Major Trends 8 Marketing Strategy 8 Communication Mix 9 Marketing Campaign 10 Media Strategy 11 Post Campaign Testing 11 Summary 11 Current Future Environment 12 Appendix Attitudes of Consumers

example, a typical engine producing 100 kilowatts of driveshaft power expels 68 kilowatts of heat energy through the radiator and 136 kilowatts through the exhaust. The possibilities of where and how to utilize this lost energy are explored with this project. The solution of recovering heat energy from the car engine through a thermoelectric generator using peltier plates has been proposed. This electricity generated through the thermoelectric generator from waste heat of the engine could be used to

any other commercially available electric vehicle. Furthermore, the use of a single electric powertrain enables the company to create a lighter, and energy efficient vehicle that is mechanically simpler than currently available hybrid or internal combustion engine vehicles (MarketLine, 2017). Tesla’s Gigafactory, which opened in June 2014, produces lithium-ion batteries. “The factory’s planned annual battery production capacity is 35 gigawatt-hours (GWh), with one GWh being the equivalent of generating

My recommendation report will be focusing on the Electric vehicles versus Hybrid vehicles by keeping in view two criterions. Problem The use of vehicles has solved many of our problems and has facilitated the human kind in many aspects starting from transportation purposes to the time efficiency. If we just be looking at the positive side of the vehicles then the negative aspects of the use of vehicles will be hidden from us. (Hooftman, Oliveira, Messagie, Coosemans, & Mierlo, 2016)The two important

California from the early 1990s to 2006. Everything begins to unfold with a brief history of the first electric cars created in the early twentieth century. These electric vehicles were killed off nearly 100 years ago as gas/petroleum powered internal combustion engine cars became cheaper. The worsening problems of gas/petrol cars are illustrated: smog, high child asthma rates, CO2 emissions

Tesla’s internal environment has been affected of strengths and weaknesses, and there are various external factors will affect the operation of Tesla. For example Opportunity and Threaten.  SWOT analysis 1. Strengths In the automotive market, Tesla has a unique position. Tesla offers innovative new technology to manufacture electric vehicles. While Tesla is not the only car manufacturer of electric vehicles, but it has hit the luxury remotely create and dominate the electric vehicle market. The

Duryea of Springfield, Massachusetts developed the first gasoline powered automobile in the United States, and over the next twenty years 8 million cars were manufactured and sold (Clayton 501). On the other hand, Henry Ford’s first working gasoline engine was completed at the end of 1843, and “by 1896, he had completed his first horseless carriage, the Quadricycle, so called because the chassis of the four- horsepower vehicle was a buggy frame mounted on four bicycle wheels” (Curley 165). Ford revolutionized

provides 2 percent of the world’s primary energy demand [Maugeri ‘10]. Most modern cars can use up to a 10 percent biofuel mix in their engines without any modifications, though some cars called flex-fuel can use 100 percent biofuel or gasoline [Maugeri ‘10]. One big advantage to using biofuel is that it produces a higher octane rating than gasoline which helps improve engine performance [Maugeri ‘10]. Biofuels currently cost a little more to make compared to gasoline at about a ten to eight ratio respectively

The Electric Vehicle: Good or Bad? By Elizabeth Andrews English 102: Writing Research Paper Instructor: David McCarthy Outline 1. Introduction Paragraph and thesis 2. History of Electric Vehicles a) 1890-1929: Early ideas b) 1930-1989: brought up due to shortages from WWII c) 1900-present: environmental issues, shortage on gasoline 3. Impact on environment and what needs to be done a) Power grids b) Impacts on

aspect as to why an electric car is a better investment not only for you, but for the world we live in. All electric cars, for example, Tesla Roadster and Nissan LEAF have no tailpipe because they have no heat or gases to release as a byproduct of combustion. Therefore, electric cars are zero emission vehicles. In theory, electric cars are not truly zero emissions because of the pollution that comes from the electricity generation. However, according to the article “Energy, Technology, Policy”, Kelly