Southwest Airlines

Assessing Corporate Culture: Southwest Airlines Q Organizational Philosophy, Mission, Vision, Values Southwest Airlines clearly outlines their values in their corporate mission statement: The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, individual pride, and company spirit (www.southwest.com). This mission both describes the company 's approach to its workforce, and the customer at large. Rather than

fuel, and reduce engine maintenance costs and takeoff noise. - Fuel cost saving. Southwest effectively takes advantage of fuel hedging to buy fuel at lower prices. And to cut fuel cost Southwest also takes some other actions such as carrying less water for bathroom, and replacing passenger seats with lighter models. -

Identify Current Strategy Southwest Airlines Co. is a major domestic air carrier that is "the world 's only short-haul, high-frequency, low-fare, point-to-point carrier" according to the President and CEO Herb Kelleher. Southwest has always been able to quickly seize any strategic opportunities whenever they arise. Southwest is the only company to ever hold the Triple Crown for annual performance. Some of the key factors that contribute to Southwest 's success are its conservative growth pattern

Case 10.3 – Servant Leadership Takes Flight Southwest Airlines is well known that they have the best customer services. Their Golden Rule is “treat people the way you want to be treated.” The airline’s mission statement is posted every 3 feet at all Southwest locations. For example, one time the weather was bad, so passengers had to be on the plane for a long time. A frantic mother asked the flight attendant to get off the plane just a moment in order to buy food for her hungry toddler. The attendant

Southwest Airlines: SWOT Analysis Mollika Thaing, Khoa Tran, Tonielia Thomas, Hiwot Tesfaye, Kai Spear Mgmt. Prin. & Org. Behavior Professor Leon Prieto 11/18/2013 Southwest Airlines’ Description Southwest Airlines was introduced in Texas on June 18, 1971 with three Boeing 737 airplanes and only serving three cities of Texas which included Houston, Dallas and San Antonio. The company came a long way since 1971; today Southwest Airlines has 537 Boeing 737 airplanes and serving 68

Southwest Airlines in 2010: Culture, Values, and Operating Practices Assignment Questions 1. Is there anything that you find particularly impressive about Southwest Airlines? 2. What grade would you give Southwest management for the job it has done in crafting the company’s strategy? What is it that you like or dislike about the strategy? Does Southwest have a winning strategy? 3. What are the key policies, procedures, operating practices, and core values underlying Southwest’s efforts to implement

Distribution Strategy: Southwest Airlines Introduction Southwest Airlines (SWA) is a “passenger airline company, principally focused on offering scheduled air transportation in the U.S.” (Logistics Business Review, 2010). SWA also offers a supply chain of travel services to its passengers such as air, car, hotel, cruise and vacation packages and other services including selling credits to various business partners that include credit card companies, hotels, telecommunication companies and rental

| | |[pic] | |SouthWest Airlines Case Study 西南航空公司為例 | |Executive Summary Thousands of people travel by air; Southwest Airlines provides low-fare air transportation service among | |58 cities in the United States. 執行摘要數千人乘飛機旅行;西南航空公司提供低票價的航空運輸服務的58個城市在美國。 Although | |the industry

Southwest Airlines was established in 1971 as a low-cost airline operating just in the state of Texas. Today, Southwest Airlines is one of the largest domestic carriers in the United States employing more than 46,000 employees and operating 3,600 flights per day (Southwest, 2014). Southwest is also the largest operator of Boeing 737 aircraft in the world with over 680 in service operating an average of six flights per day each (Southwest, 2014). Under its original name, Air Southwest Company,

Company Analysis: Southwest Airlines 1. Company Description Air Southwest Co. was established and incorporated in 1967 by Rollin King and Herb Kelleher, servicing Dallas, Houston, and San Antonio. In March 1971, Air Southwest Co. officially became Southwest Airlines Co (SuccessStory, n.d.). By mid-1980, Southwest Airlines was the first to offer a frequent miles program (AvStop Online Magazine, n.d.). From 1981-1984 Southwest Airlines was consistently rated number one for its great customer service