Final Story C225

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Indiana University, Bloomington *

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Arts Humanities

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Apr 3, 2024

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Topic: College Sports Subtopic: Name Image and Likeness in College Sports Hook/Angle: The pandemic has slowed down the issue of collegiate athletes getting paid. Potential Sources: Sports reporters at IDS; Malcolm Moran (expert on sports ethics and college sports), Caleb Coffman IDS Sports Editor and Men’s Basketball Reporter. Galen Clavio (Sports Media Professor). Kevin Byon (Associate Professor) Cassandra Coble (Associate Professor). In Public Health School. Sources: Peter Shultz. Football player. Jeremy Gray. NIL Expert. Senior Associate Athletic Director for Strategic Communications/Director of the Cuban Center During the pandemic, many college departments have seen a decrease in revenue, and many departments and people in college sports have lost the focus of NIL. While the topic of playing the players has been highly debated of late the pandemic has shown that the issue has slowed down and there are subtle things that have triggered discussions like the firing of Archie Miller and his buyout (10 million.) College Athletics departments, the NCAA and its athletes want to find common ground, but the action seems to be going nowhere at the moment. The case of NIL is currently at the Supreme Court and many are waiting to see what will happen. The ruling will be huge Outline Lead: Pandemic has helped spurred NIL. (Reverse of what I thought) Nutgraph : Facts, who supports, what are the sides, NCAA vs Alston, Academics, Pay, Non-Profit? Supreme Court, Athletes Lead quote: “Players made it known that they are not NCAA property during the pandemic”. - Peter DETAIL #1 : Many players want to profit off their name As many times as Michael Penix game winning diving touchdown against Penn State was shown he has made no money off it. What happens if he ends up not making the NFL and not getting a degree if he comes out of college early. How does he support his family? Name Image Likeness will allow players to profit off their name. Sign’s sponsorships will local businesses Could be a win win. A negative impact would be that it could be more like players going to schools where they are paid the most money. Imagine how many small schools would be affected

DETAIL #2 – NCAA still argues that it will create a pay to play Athletes are technically receiving money from their sponsorships. What happens for most of the players who do not end up making a career in sports? Why should we care? Timeless: Quote. B-town, Penix. Change is happening now What happens with sports that do not make a lot of money. Soccer, baseball, track and field, etc.? Why it’s a problem? How has the pandemic affected it? Ending: Case Currently Sits on the Supreme Court. Bi Partisan support. Florida State Seminoles are helping their players know about NIL and how to profit off of their image. https://www.espn.com/college- sports/story/_/id/31340982/both-parties-back-bill-name- image-likeness-rights-college-athletes https://floridastate.rivals.com/news/fsu-unveils-bold-plans- to-help-athletes-profit-from-name-image-likeness Facts- Secondary ● https://www.scotusblog.com/case-files/cases/national- collegiate-athletic-association-v-alston/ ○ Great resource. All the press and statements. OMG. ○ Argument ■ “The NCAA now operates in a manner akin to a commercial enterprise and has shifted its focus from making athletics an integral part of the educational experience of college athletes to generating profits for itself and its members.” ● 98% of waivers have been approved ○ https://www.ncaa.org/champion/name-image-likeness

○ https://www.ncaa.org/about/taking-action ● Allow student-athletes to receive compensation for third-art endorsements both related to and separate from athletics. ● https://www.ncaa.org/about/resources/media-center/news/board- governors-moves-toward-allowing-student-athlete- compensation-endorsements-and-promotions ● Sources- Primary ● Peter Shultz. Football player. Walk on. Offensive Tackle. Twitter- @FargoGinger ● Jeremey Gray. Jeremy Gray. NIL Expert. Senior Associate Athletic Director for Strategic Communications/Director of the Cuban Center Twitter @IUJGray Questions for human sources: Peter ● Is there a sense in the program that NIL is supported by the players? ● What is your stance on it? ● How do you think the pandemic has been good or bad for NIL? ● How has it shown the strengths and weaknesses of the ncaa? ● What is the stance is the football program? Questions for human source: Jeremey ● What are you doing for NIL? ● How was it changed during the pandemic? ● What can someone do to make a change? ● Why should we care? ● How will this impact IU athletics and its athletes?

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