Week 2 Industry Analysis

Select an E-Commerce company that is based in Southeast Asia and describe its business model accordingly. Identify its value proposition, revenue model, marketspace, competitor, competitive advantage and market strategy. Provide the information about the company's management team and organizational structure as well. You are required to create a report that includes your own interpretations.

Case One: Facebook Moves into E-Commerce On the social networking site Facebook, users create profiles that allow them to connect with friends, organizations, and companies through posts and ads that appear in their personal News Feed as well as through Pages that are designed to help organizations and companies connect with interested users. And with more than 1.4 billion active users, including 900 million who visit the site every day, Facebook represents a huge potential online marketplace. Over the years, Facebook has experimented with many different features designed to help marketers connect with prospective customers—from banner ads to sponsored links to highly visual engagement ads that allow advertisers to show several clickable images or videos within a single News Feed ad. Although Facebook has incorporated ads for some time, it is now focusing more intently on tools that make it easier for customers to purchase something immediately based on an ad they see—ideally, all…

Subject: Enterprenuership Any Business idea where you are solving a problem What, why, whom What is the business idea? Why applicable in pakistan? Who'll be my target market? age, geographic, everythings implementation.

In 2013, chat app Mxit a South African social networking platform reported that its monthly active user base was 7.5 million – but this figure dropped to just 1.2 million monthly active users in July 2015. In October 2015, Mxit announced that it was finally shutting down its corporate operations but would still leave the app available for download and use. Yet, a year later in October 2016, the app users couldn’t send and receive anymore. The start-up was founded in 2004. Mxit rode the instant messaging wave before the likes of BlackBerry Messenger and WhatsApp took off with the advent of smartphones and was a popular app of choice among South African teens and twenty-somethings when it entered the pre￾smartphone era in 2005. In 2012, it acquired Motribe - a platform that allowed anyone, anywhere to build, manage and generate revenue from their own social mobile website. 1.When Mxit first launched, they planned to be one of the biggest innovative organisation in the…

Please read the article below and answer question 1. The course is Destination and Attractions Marketing. Destination marketing in a pandemic: How Bermuda retained its relevance and found silver linings. (2021, August 26). Boston University. https://www.bu.edu/bhr/2021/08/26/destination-marketing-in-a-pandemic-how-bermuda-retained-its-relevance-and-found-silver-linings/   Question 1 Evaluate the Clear (Digital) Communications strategy of Bermuda and its efficacy in an increasingly competitive market.

As the incoming General Manager for a name property in our destination, you have requested a report from your Hotel Manager/ Resident Manager regarding the following: You are required to: the chosen hotel is Spice island Beach resort located in Grenada 7. Design a comprehensive marketing strategy to assist in making the property morecompetitive in today’s global market .8. Critical assess the procedures/policies that are in place to accommodate persons withdisabilities.

Analyze the competitive advantages and disadvantages of each company's offerings and provide recommendations for each company on how they can improve their product and service offerings to remain competitive in the market. $$$$$$$$$$$$$$$$$$$$#@!!@@@#####

Kindly answer briefly the question on Market Opportunity Analysis in England for a soap business.  State why England represents a good market opportunity for the soap product. State briefly the Market prospects in England. State briefly the Current product usage habits for England State briefly the Competitive products on the market for England State briefly the Retail distribution channels in England.State briefly the Major advertising media used in England.State briefly the total size of the market and market potential for the soap product in England.State briefly the target market and demographics for the soap product in England.

Scenario: You are the chief operating officer (COO) of a local supermarket chain that has 10 stores within an 100-mile radius. The farm-to-table movement has been gaining momentum locally, and now it's a consumer demand as well as a good practice. This movement supports the use of local suppliers to limit the environmental impact caused by the long-distance transportation of food. It also supports small family farms that use sustainable practices, such as avoiding genetically modified organisms and pesticides or using organic fertilizers. The CEO of the supermarket chain has asked you to see if the supermarket can apply some of the farm-to-table principles to how it selects produce suppliers. Before moving too far in that direction, both you and the CEO agree that the inventory-management implications need to be understood.*What are a few different ways that the supermarket chain could incorporate farm-to-table principles into its operations while still meeting consumer demands? What…

Marketing Options and Price Sensitivity The online market for travel services will reach $63 billion within a few years, and Pricelinecom aims to capture a significant share; already, it is high on the top-ten list of travel Web sites After a brief period of diversification into name-your-price sales of groceries and gasoline, the company has refocused on its core travel and financial services offerings, including airline tickets, hotel rooms, rental cars, and mortgage loans The company guarantees that a Pricelinecom mortgage is the “lowest-cost loan on the market” and backs this up by paying $300 to any customer who finds a better price 1 Define price sensitivity Provide relevant examples 2 What can you say about the price sensitivity of Priceline’s customers? 3 What effect would Priceline’s prices be likely to have on the reference prices customers bear in mind for travel and mortgage services? 4 How does the company’s lowest-cost loan guarantee affect…

Scenario You work as the chief supply-chain officer at the large international corporation, NationaliTeas. NationaliTeas manufactures and sells tea worldwide. Its motto is “Keeping people and their taste buds awake (when they want to be awake).” Its mission is “Make the world more awake through rejuvenating and refreshing beverages and sustainable practices that uplift workers, communities, and souls. The company would like to establish an operational goal of having your corporation apply for a B Corp Certification within the next two years. 1. Based on the company evaluations for areas in need of improvements and strengths, propose four high impact initiatives to help strengthen the corporation's commitment to people, planet and profit.  2.Describe the organizational benefits of each initiative, specifically noting the expected positive impact of completing each. Examples of positive impacts include better alignment to the organization’s mission, vision, and culture statements; 3.…

You are expected to research market opportunities and develop a ‘Market Opportunity Report’ highlighting the opportunities and challenges that exist for an Australian company’s products/services (BWS LIQUOR) entry into a country of your choosing in Asia (INDIA). The selected company must currently NOT be operating or distributing products/services in the Asian market you have selected.  You may NOT contact the organization during the completion of this assessment.chosen company is BWS LIQUOR and u should write about how u gonna implement the business if u launch the BWS in INDIA. u should write 3000 word  

Competitive pressures associated with the threat of entry are greater in all of the following situations except when Select one: A entry barmers are relatively low and buyer demand for the product is growing rapidly, and newcomers can expect to eam attractive profits without inviting a strong reaction from incumbents. OB existing industry members are looking to expand their market reach by entering product segments or geographic areas where they curently do not have a presence. OC a large pool of potential entrants exists, some of which have the capabilities to overcome high entry barriers. OD. incumbent firms are willing to strongly contest the entry of newcomers with moves designed to make entry unprofitable O E customers have low brand preferences and low degrees of loyalty to seller.

a) JP Destiny Logistics East Africa Limited would like to open up a new branch in Juba South Sudan. Provide a short description of the business and Prepare a business report including the following factors; the size of the population of Juba, the target market, the level of competition the business will face, and the availability of the market demand for logistics services in Juba. Include all other factors to consider when starting up the logistics business in Juba. b) Explain your intended Marketing Strategy by describing how the proposed business will attract and keep its customers and how it intends to reach new customers. A clear distribution channel and advertising and marketing campaign plans must be outlined. c) Include some brief financial projections for the Business, such as an estimation of the overall budget needed and current and projected financing needs.

DO NOT GIVE ME AN ANSWER THAT IS ALREADY THERE. THEY ARE NOT FULLY WHAT I AM LOOKING FOR TO ANSWER THE QUESTION.  MGMT Bakehouse Inc (MBI), supplies bread, cakes and other specialty products, to a large percentage of the country; to the following customer types. Retailers e.g. supermarkets, who sell baked goods to the public, and MGMT Bakehouse Inc delivers to the retailers. Wholesalers also sell to the public, but come to MGMT Bakehouse Inc directly to collect their baked goods. Finally institutions like hotels and hospitals, to whom MGMT Bakehouse Inc delivers directly, buy baked goods to incorporate into offering for their clients e.g. guests menus and patient meal plans.From the ordering of flour and other ingredients to the processing of cash, receivables and payables, the company uses an integrated ERP with a common database for all of its business processes. Internally MGMT Bakehouse Inc is organized into the following departments: Production which bakes the bread; Distribution…

2. Has Sandals Resorts International been able to develop strong relationships with its customers. If so how? 3. Identify a local competitor in your country and discuss their advantages and limitations with respect to their products offerings. 4. Make recommendations for a local competitor to be able to combat the efforts of Sandals Resorts International

Assume you have been appointed as the Chief Marketing Officer of Coca-Cola Singapore in 2024. Recently you received a call from the headquarters in the USA  in which they said “Seems like Share a Coke campaign has dried up in Singapore, could you investigate it and find ways to revitalise the campaign in your region, please? We need your recommendation by 18th April”. What recommendations would you have for Singapore revitalisation?

Explain the possible innovations that may be added in the Corporate Travel Policy to ensure its relevancy in the ‘new normal’. Provide strong justifications.  Access the Corporate Travel Policy here:

Provide your opinion on Airbnb’s information technology strategy for short-term, mid-term and long-term range planning.

Decide which manc:et-entry strategy you will pursue.Again, explain your reasoning.

Read the following extract and then answer the questions below. As the marketing manager of Klin Pty Ltd, which is a marketing consultancy company, you have been approached by Mr. Pitlagano who is a youth and wants to start a business to take advantage of the Youth Development Fund Programme from the ministry of youth. He is not quite sure which business venture to start but during his secondary school days he learnt briefly about the consumer goods and industries goods. His brother has advised him to specialize in the supply of consumer products in the Kgalagadi district as there are few suppliers and the area is remote. This makes Kgalagadi district more favourable for business considerations. Mr. Pitlagano had asked you to make him to understand consumer products to enable him to make clear and well-informed decision on the type of business is about to venture into and the kinds of merchandise to keep. Define consumer product to Mr. Pitlagano and give two (2) examples of consumer…

If people purchased a phone tripods to hold there phones what are some goals that make the phone tripods a good use for citizens. Use the S.M.A.R.T and for each letter give a reason?

2. In this question, we will explore factors that influence growth for a company both growth in sales volume and growth in price. Describe one firm specific strategic factor, one industry specific factor, and one economywide factor that could impact one’s forecast of sales volume. Describe one firm specific strategic factor, one industry specific factor, and one economywide factor that could impact growth in prices as well.

“The establishment and growth of outsourcing service providers is proving to be an enabler for economic and social growth.” (Ramgovind, 2019:106). The preceding articles indicate a steady growth in the coffee market, coupled with a demand for sustainable operations within the industry. This implies that even as they strategise to capitalise on this industrial growth, businesses should ensure that they grow their businesses sustainably. Tribeca Coffee is planning to enter the Ethiopian market and are considering outsourcing some aspects of their operation in that country, starting with transportation. Drawing from the two articles above, write an essay of a minimum of 1 000 and a maximum of 1 200 words (1 ½ - 2 pages), and discuss the outsourcing process as it applies to Tribeca Coffee when entering the market in Ethiopia. Your discussion should include practical examples related to the business, informed by the two articles above. Sources of information You are required to read much…

Do market analysis. Thank you!

Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American style” is in high demand in many parts of the world. Question:   New CEO of GAP, Richard Dickson vision and focus is to reinvigorate the brand’s appeal in an effort to boost sales. His focus is on the Chinese market. In China, Gap’s management team has responded to this situation…

Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American style” is in high demand in many parts of the world. Question:   New CEO of GAP, Richard Dickson vision and focus is to reinvigorate the brand’s appeal in an effort to boost sales. His focus is on the Chinese market. In China, Gap’s management team has responded to this situation by…

Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American style” is in high demand in many parts of the world.   New CEO of GAP, Richard Dickson vision and focus is to reinvigorate the brand’s appeal in an effort to boost sales. His focus is on the Chinese market. In China, Gap’s management team has responded to this situation by…

Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American style” is in high demand in many parts of the world.   Here are some different accounts of GAP’S  brand   https://drive.google.com/file/d/1YmoFEsw3lFYwshkNjm5_cwj2ih6X969t/view?usp=sharing…

Several hundred Gap stores are located outside the United States; key country markets include Canada, the United Kingdom, Japan, and France. Gap is a global brand, but recently the company has struggled to connect with customers in the United States. Gap’s online sales fell 7.2%, according to Digital Commerce 360. Also, their digital sales fell by 99% in the quarter ended April 23, 2023. Despite these problems, the company continues to expand overseas. China presents an opportunity for Gap to increase revenues and profits in a major non-U.S. market. According to A.T. Kearney’s 2011 Global Retail Development Index for Apparel, China is the No. 1-ranked emerging market opportunity for apparel. Also, “American style” is in high demand in many parts of the world.   New CEO of GAP, Richard Dickson vision and focus is to reinvigorate the brand’s appeal in an effort to boost sales. His focus is on the Chinese market. In China, Gap’s management team has responded to this situation by…