Assignment 3 Developing Channels of Communication and Collaboration

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Southern New Hampshire University *

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IT=520-Q14

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Communications

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Jan 9, 2024

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docx

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0 International Gadget: Tomorrow’s Tech Shakib Sinha Southern New Hampshire University IT-520-Q2527 Technical Communication 23TW2 Professor Eva Hamburger December 21, 2023

1 Effective Communication An organized and strategic communication plan must be established when launching a new product at International Gadgets in order to attract enthusiasm as well as backing from every department of the company. Various internal and external communication channels that are tailored for every audience group within the organization make up our communication strategy. Different channels of communication are necessary for staff members, sales and marketing, technical support, and upper management. An official government report is originally referred to by the phrase "white paper" as a shorthand, emphasizing the document's authoritative and informative quality (White Paper: Purpose and Audience: Purdue Online Writing Lab, 2023). This white paper describes the company-wide communication plan for promoting International Gadgets' innovative new product. The funding for the revolutionary product that the R&D department created will be authorized by upper management. The only way to get upper management to approve the product is to clarify and demonstrate them how this shift would change the market and increase sales and earnings. To give higher management trust in the product they have developed, an R&D team should demonstrate the product's details in a presentation together with the results of their testing. And this result can be established in a long formal report; if it needs discussion in more details via executive emails and in-person meetings can be prearranged (Technical Communication: Process and Product, 9 th ed. Pg. 186). If the project contains confidential documents and company’s mail delivery system is reliable then memos can be used. The most important details about the product are its quality, battery life, appearance, etc. These needs to be shared with the sales and marketing team so they can sell it in the marketplace. They should not have to deal with excessive detail about the good’s technical designs. Therefore,

2 these features can be demonstrated to them in a short report or email with a product catalog attachment, and product features they would represent to the client. The technical support needs to be fully informed about the product, including its usage, color, and oth er characteristics, equipping them with comprehensive product knowledge, marketing strategies, and sales techniques. All available drawings and documentation that include detailed information can be shared and discussed via webinars, training Sessions, and collaborative platforms (Intranet, company blog, employee portal). Weekly and biweekly team meetings will serve as platforms for reports on progress and strategic deliberations, with a focus on channel selection that is most effective for a variety of audiences. Encouraging team connectivity through the use of collaboration platforms such as Microsoft Teams (Instant messaging, Video Conference) will enable real-time communication and document sharing. Feedback loops will be set up to gather opinions from team members and allow communication tactics to be improved over time. A centralized document repository such as SharePoint will work as a comprehensive resource for project-related material, and cross- functional teams, consisting of persons with diverse areas of expertise, will guarantee a complete approach to channel selection. In case of emergency or recovery plan teams can collaborate by texting as it's cost efficient, quick and accessible. The team hopes to make well-informed judgments about communication channels using this integrated approach, which will ultimately result in a fruitful and significant product launch. The upper management can acknowledge the employees by sending formal letters or emails and newsletters if the product launches in the marketplace successfully. After the product launch, the technical representatives of International Gadgets ought to utilize a customer-focused and varied communication strategy. Creating a community forum for

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