Milestone One Pt3 (1)

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Southern New Hampshire University *

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220

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English

Date

Apr 3, 2024

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docx

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4

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Milestone One Pt3: Final Reflection Dondalea Stubbs Southern New Hampshire University GRA 220 Professor Wade Written: February 15th, 2024 Due: February 25th, 2024
Design: The steps I chose to take for this assignment were not the most simple. As someone who had not used photoshop in just shy of 10 years, and had never once used illustrator, it was like having the knowledge of an infant in the programs. To put it simply, I struggled, a lot. Using images from pexels to create a merged image that became a staple piece for my work, I placed them individually into photoshop to make minor coloration alterations and then transferred to the illustrator to merge them together. This became the main staple of my work as well as an ombre effect background that became the web banner background. With each composition, I made sure to create a romantic beachy feel which was my end goal. I created eye-catching, simplified fonts in the colors of the resort, and a romanticized feel to the ad to be driven towards a audience of couples, young and old. My magazine ad, which was the printable advert, included all the information for contact as well as the package available with a simple glow illumination the information on a feathered background image. This is was important to gain interest to the public and to get the word out. My web banner, which was the web advert, included all the information for contact as well as a booking button and website to be able to book online to secure the package. This was important because the printable advert stated that in order to have the package offered, you needed to book online, and this drew attention to the booking without being too cramped together. This is why all digital adverts contain a link through to more information. Adaptation: Some adaptation tools I attempted to use was the K.I.S.S. (keeping it super simple) method, but as with everything in my life, I am obsessed with detail and I never keep things simple no matter how hard I rtry. Using bits of feedback I received, I made regular changes to
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