MGMT 6041 Competing Globally

H BR password Squeebischristinx 1 18123 Syllabus overview In person zoom 15 mins Feb 14 or IS 5 6 pm 2 case write ups team project team project commentary Team Project 10 min zoom presentation Due March I ModuleT Flip IT Read Syllabus I peddings I Managing differences I New Global Roadmap we kind of DHL Global Index IT DHL Quiz DCS an 23 session I PPT F comments I key takeaways TV Jan 23 Part Is A Globalization Dilema The Pandemic 0 Globalization mixed messages closing borders us collaborating with different governments to protect citizens International Internet traffic grew 2x faster during pandemic increased communication Zoom etc loser International travel industry lost 3 decades of growth

freefall of trade initially but bounced back Same with international capital flows Takeaway could 19 has not collapsed globalization Chem aw at let's talk about Globalization In general let's add realism to our perception of globalization Indicators Depth How much flows across national boarders Breath How globally dispersed or concentrated are we DHL Global Connectedness Index Always cook at both factors when evaluating A Law of semi globalization we are somewhere in the middle There are barriers to crossing boarders but it is too important to be ignored 4 Law of Distance Cultural administrative geographic we want things are the same Biases Perceptual such as vividness or projection bias Motivational distortions Techno trances technology will fix Beware of GLOBAL ONLY Another view of Globalization C Guillen o Ontiveros Globalization gets done in mega cities more wealth than many countries Need to think about geography in new ways

y What is the impact of agriculture Poverty has a different face now connected to obesity Ce bil have access to phone only U S bit toilet Shows how emerging markets are progressing differently now Also More connectedness Ex Mobile banking India and China skipped many steps are more savvy disruptive innovation takes us by surprise Largest consumer markets purchasing power LOTS yrs India and China will take over Dictatorships are better for international business there are more failed States hard to do business there because it is hard to tell who is making the decisions Which way is Globalization going Trade wars pushing to protectionism push for globalization from emerging markets 21st Century I Age of Asia China I destination for foreign direct investments International Business Always about more than one perspective In Europe lots of need to adapt lot's of borders In India also a need to adapt between States as well as international borders

In Africa borders created by colonizers people need to adapt domestically and internationally In America there is much less need to adapt Friendly neighbors oceans economic power dominant language As we cross borders We are likely to face I liability of foreignness firm specific costs based on unfamiliarity Being citizen us non citizen Have different expectations of the environment costs 1 Cost of coordination logistics ftp.t yyfy 2 cost of adaptation knowledge transfer 3 Lack of Local knowledge 4 Lack of networks 5 Lack of legitimacy Why do International Business Part 111 Drivers 1 Markets fro wth Domethaset US market is huge companies can grow Wfff a lot and still be domestic Firms from small markets think about globalization earlier 2 Efficiency Economies of scale Reduce cost where do resources come from some companies chase low cost

comp markets Evey relocation has risks adaptation etc Sometimes companies underestimate cost 3 Knowledge Emerging markets need products that fit needs of their markets Need to internationalize to obtain knowledge How do Efficiency and knowledge intersect India and technology Driven by both efficiency and knowledge 4 Diversification of Risk Economic clemency Stone zone taxes Zone RMB and I Benefit from fixation opposite each other 5 Competative Postition Strategic position establish yourself in the markets where you can grow attire same rate of faster than your competitors Summary To maximize global profits Exploit similarities across countries Exploit differences across countries Ex similarity housing sizes converging furniture s could utilize economies of scale