Analysis Of Amana Takaful PLC

The report will analyse the current marketing strategies currently in use by Myer and then analyse the current digital trends. Furthermore, strategies and tactics will be discussed based on the information the report contains and finally a recommendation for Myer will be given based on the digital marketing strategies that have been devised as well as the data and information that has been researched in this report.

A wise man once said, “The only permanent thing in the world is change,” an adage that rings especially true for organizations in this fast-changing era of technology and communication. Daft very deftly puts the inescapable need for change in three simple words, “Innovate or Perish” in his book “Understanding the Theory & Design of Organizations” [2].

The gross profit margin is a critical indicator for a retailer and it is slightly increase to 30.38 % in 2012 from 29.27 % in 2011. The reason of increase is due to selling price and increase by 7%. This indicated Next plc is able to control its discounting strategy very well. The total mark down cost of next directory and retail is only 0.6 % of overall sales.

The work entitled "Challenges and Reflections on Knowledge Society & Sociotechnical Systems" reports that information technology (IT) is redefining the business basis" and that "customer attendance, operations, product strategies, marketing and distribution and even the society of knowledge depend sometimes even totally on Information System (IS)." (Balloni, 2010, p.21) The implementation of a new technology has been associated with problems that are "often linked to resistance by the work force and failure to achieve the expected benefits." (Balloni, 2010, p.21) Balloni (2010) reports that there must be a fit between the 'technical' and 'social' system, which form the organization. This means that business strategy, rules and processes determine the type of software and subsequently the type of hardware, database, and telecommunications system needed by the organization. The social system is comprised by the organization's

     A manager who focuses not on the structural aspect of technology but on the human resource implications would also see much positive value in the increased communication and networking. Framing the company as a family, the human resource approach would see technology as fulfilling the need for relationships and belonging that according to Maslow’s hierarchy need to be met prior to self-esteem needs and self-actualization. People will be most productive and happy when they feel interconnected in a web of relationships and communication. The principal trap of technology is that it can put an end to face-to-face meetings. This is important to avoid, and keeping people informed and involved in the decision making process requires both technological interfaces and traditional means. Still, technology is one very important tool, particularly in connecting geographically diverse

This includes tools, machinery, equipment and software. Technology also has the ability to transform the organizational culture of how work is done.

Over the past few years technology has caused significant changes in the way enterprises conduct business.

Changes in technology: Workplaces are change of new and advance technology, technology inventions and improvements to be introduce.

With the rapid development of information technology, the world is increasingly connected and the gap between companies and consumers is shrinking. Meanwhile, with a

Information technology has advanced in multiple ways in society, where organizations has implement the structure into their work environment. Industries have outsource their manufacturing to other places in the world and rely on telecommunication to keep the marketing. The geographic distribution has changed significantly by reducing the distance it takes to complete an operation, due to information technology. These are just a couple of examples of how this advanced technology has reshape our society and continuing.

Most factors affect ones not only the businesses but our society as well, the way it can be affected is on high-speed Internet, computers, cell phones, and video games. Most of our society is used to these technologies in which I believe that the more technology advances the more our society wants to learn about it and want to be involved with it. However, the technology has advanced in every aspect and will continue to advance in which it has been a great help in every way to the government, economy, legal, social, and our society. Some of these factors can contribute to success more than others on how an organization manages the size, complexity, structure, multiple providers, and about measuring the outcomes of identifying the ongoing improvements to the technology and understanding technology is the key to success.

Over the years, technology has become a major part for a business and for an individual as well. Technology has become so advance that it has made a major effect for the staff as well as for the customers. New technology has helped in many areas such as data and information storage, advertising, transportation and communication.

CHANGE is the only constant in the relationship between information systems and organizations. As technology evolves and changes, its introduction into organizations requires changes in the firm 's infrastructure and the services it can provide to its employees, customers, and suppliers.

This case study focuses on how digital advertising and marketing strategy boosts the sales of any organization. The main focus area of this study has been the company Britax which is a car seat making firm based in UK and has made rapid strides into the business by digital advertising. The increase in sales was 150% each month when compared to the same months in the preceding year.

Technology has become an every expanding subject and material ever since its first introduction to the world. The largest expansion and introduction of new technology has been in the last decade. Companies and organizations are replacing employees with technology. It can be seen and heard throughout major and minor companies and organizations throughout the United States. A prime example of technology changing an entire market is within the travel agency field. Before the Internet and new technology, if one wanted to book a trip or flight they would have to go into a physical store and talk with a human that would do all the paperwork necessary to purchase a trip. Nowadays those stores have completely disappeared. What was once a store found in every shopping center is now only find in a handful of cities through the United States. The physical stores have turned into websites found on the World Wide Web and the humans have turned into software programs.