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Bsbdv507 Develop A Media Plan

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BSBADV507 Develop a media plan Part A: Define the media requirements: 1. Review the requirements of advertising brief and organisational business requirements, outline target audience characteristics and prepare a detailed consumer profile report by covering the demographics factors such as age, sex, education, marital status, occupation, nationality, first language, children and income level. Puffers Pastry target audience characteristics: • Analysis of current customers: Puffers Pastry is a new patisserie products are food and drink, company is considered themselves in groups of dishes of styles of taste and targeting at customer age unlimited of both male and female. The Puffers Pastry is more focusing on online advertising which …show more content…

The tables and chairs will be character build form oak and the covering of chairs will be green colour material and richest cushioned for relaxation. The table ceiling will be variegated woodland green coat. Plants will overflow in golden containers. The ceramic and eating tools will be divergent and spend more money from ancient also carefulness accumulation. • Prestigious medium:preserve a high median of food description and services. Support outstanding live enjoyment without a cover break and confirm a friendly satisfying atmosphere. Repose monthly advertising in community communication. A max of the consumers will be individual who appreciate a rest atmosphere, communication and enjoyable with table game. • Response forms:the production will be appropriated in the store by food services. The diet will be grilled on site, rejecting for some of the cooked goods. A fulfil will attend them and consign clients water. The assistant will prospect what consumer would like to make fresh their body, it will be confined up the booking by the server. The waiter or waitress will deliver the soft-drinks or water and bring the ordered if the client is standing by. Relevant creative requirements Market

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