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Business Analysis: Case Study: Pane Rottura '

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2.1 Customers
Customers play a very crucial role in a success of a company, without the customers a business especially a restaurant business cannot succeed. It is essential for the restaurant to understand the needs and wants of the customers and provides them with top quality food items so that it provides them with satisfaction and exceed beyond their expectations. If the customer is completely satisfied with the food and the service that is being provided by the restaurant then it would to them becoming loyal to the restaurant and would not switch over to their competitors.
2.2 Partners
Alliances are very crucial for the restaurant, because Pane Rottura is an upcoming Italian restaurant and having alliances within the industry would help the company to promote its food products to the market it easily. Therefore Pane Rottura is going to treat its suppliers and its customers along with their employees as partners (Gitman. & McDaniel 2008)
2.3 Suppliers
Pane Rottura needs to have strong supplier links within the industry for their products. Pane Rottura is going to treat its supplier as partner, and it planning on going in a joint venture with for their services.
3.0 Target Market Segment
The target market would be those people who …show more content…

This shows that the consumers are very much interested in socializing and having a good with friends in cafes, restaurants or even fast food chains. In this day and age there is an increasing demand for convenience and time saving and this has led to an increase in the food service industry. The Oman food hospitality industry is booming, i.e. the demands of the consumers are changing because it seems that they prefer to eat out, for example, as of 2015, Oman has made $1.1 billion in its restaurant industry (Saudi Gazette 2015), this shows an increase trend in the sales of restaurant industry in the Oman

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