Electronic Media And Its Impact On The World

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Since its inception radio has gone through many changes. In its infancy it was the only true form of electronic media. Radios became a requirement in all sea vessels, a result of the tragic sinking of the Titanic. During the Great Depression it grew in popularity due to its price, free. This was referred to the "Golden Age of Radio." Radio remained the dominant force in media until the arrival of the television. The high fidelity of FM radio caught the interest of those who favored music programming and with the addition of DJs, radio held it 's own. Over the years many new competitors have joined the media race. Technology has delivered new gadgets such as the MP3 player, iPod, and smartphones. New services like Amazon, Bandcamp, and iTunes have sprung up offering music downloads at low prices. Streaming services on smartphones have grown in popularity, Pandora, Spotify and Google Play being three of the forerunners. All this and radio still holds on. They are found in virtually every automobile. Local broadcast radio is commonly heard in local restaurants and bars. Last but not least, you likely have one in your pocket, your smartphone. Smartphone manufacturers founded the feature cost them little to add and it has been quite popular in developing countries outside of the United States. The majority of smartphones manufacturers included an FM chip in its design which allows the user to receive FM radio. Though most phones around the world have them, two-thirds of those in

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