Environmental Analysis : A Company 's Name Phone No

In that area, the household is the sale peak, which means, every households needs a coffee machine to improve life quality. The housewives will purchase a coffee machine which can be more efficiency to support every needs. As American life style, coffee is essential for every morning and if the coffee can be made in house not outside purchase, housewives will not go out for coffee. It will decrease the time which spend on purchase everyday needs. Considering the general workers and employees will needs coffee more than child and elders, Nespresso will sale for the people which have basic demand for coffee which means every workers and employees will purchase a coffee machine in the house or workplace. Therefore, the age of target customer is 15 to 64 years old. According to the market investigate, the population volume in that age is above 200 billions and it still have positive increase trend in 2012. Considering the professional Nespresso machine is not the basic needs that everyone can afford; however, the commercial Nespresso machine is not that expensive for general workers; consequently, the commercial one will be more useful and has more competitive

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Handpresso is a product designed for coffee lovers. Inspired by the quote “Simplicity is the ultimate sophistication”, Handpresso’s is developed as a simple small portable espresso machine. It is invented by Nielsen Innovation which specializes in creating new-to-the-world products. Nielsen Innovations, founded in 2000, designed and developed several innovative products such as Wi-Flow technology for a vacuum cleaner and Reelight – battery-free bicycle lights. Handpresso started as a self-financing product design project. Upon completion of the basic design, Nielson Innovation approached a couple of leaders from the espresso market to obtain a licensing agreement. The companies were happy with the portability offered by the Handpresso but they were not interested to purchase the product. Since there were no direct substitutes in the market, Nielsen Innovation decided to develop the product in-house and take it directly to market. Today, after the product development is almost complete, there are many questions that need to be answered for developing a business around this innovation. The biggest question posed is what next?

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Today, coffee has become the most popular beverage consumed in North America. Many coffee shops have been built, such as Starbucks, Panthers coffee, which are inflating the economy. Coffee is so much

Mission: ZeiTel also manufactures machines that consume 35% less energy with a more advanced heat exchanger. As a result, the Espresso is experiencing double growth rate. Another factor that can support their sales to achieve their revised mission is to attract the new consumers (Wang et al. 2014). Targeting their sales in the office premises and the Bureau personals, which prefer coffee with almost every meal ZeiTel have the opportunity to affluence their business.

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* Due to changes in life styles and time management in families packaged and processed foods are used more frequently.

The assessment task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor.

The Assessment Task is due on the date specified by your assessor. Any variations to this arrangement must be approved in writing by your assessor.

Enclosed is a copy of my justification report regarding the funding and replacement of the current office coffee maker with the Keurig coffee maker. This report is a summary of my findings from the last year of working in the office and separate research conducted outside of the office. This document will assist in justifying the funding for a new and improved

To assure the success of a business over a long period of time the business must be able to conduct regular analysis of their success. They must be able to determine where they are today and have a goal of where they would like to see themselves 5-10 years down the road. In order to conduct a true analysis of the company, one must complete an environmental scan of their organization. Thus scanning for events, trends, issues and expectations that they may be faced with in the future. Furthermore, examining all internal and external environment challenges. Internal environmental challenges may be with employees, shareholders or board of directors or the overall culture of the organization. External environmental