Ethics Of Management : How A Corporation 's Ethical Lapse Impacts The Business And Employees ( Apple Case )

Since 1976 Apple’s innovation has helped the company become a market leader in computer and mobile electronics. Through this time the company has faced a number of challenges either it be an internal power struggles or criticism from the media for certain aspects of their business model. This report covers five different issues that the company is facing or may face in the future.

Before there was Apple Inc., there were two young high school friends, Steven Jobs and Steven Wozniak. These two young geniuses were extremely interested in technology and electronics, and they used this passion to find employment. Jobs worked for Atari, and Wozniak worked for Hewlett-Packard. In April of 1976, in a garage with just $1,300, the two Stevens came together to form a dynamic duo. With Wozniak’s flair for computer design, and Jobs ability to look further into the future, they both created the Apple computer. Now branding began to emerge as Ronald Wayne became a 3rd founder of Apple Inc. since was responsible for creating the company’s first logo which he later resigned because he believed that the company would pose a financial risk. The new logo was created by Ron Janov designs. The company’s first president was Mike Scott. The company was not taken seriously until 1977 when the company came out with the Apple II, which was the “first personal computer to come in a plastic case and include color graphics,” at this point Apple Inc. became incorporated. The company continued to improve with the introduction of Apple III. In 1983, Apple Inc. became the fastest growing company in history, and at this time

Apple is a global company represented in many parts of the world, but born in the United States by computer wizards by the names of Steve Jobs and Steve Wozniak who founded the company back in 1976 (Capon, 2008). The organization deals with the design and sale of computer hardware, software and offers tech support to its customers. Examples of the hardware the company manufactures and sells include mobile phones, personal computers, iPads, tablets and iTunes with associated brands, like the MacBook and iPhones that represent Apple’s driving force towards its success. It is recognized as a brand leader in consumer electronics by the world in terms of quality and customer satisfaction and despite the wide product range, Apple manages each product in a distinct way that is a single business unit (Mittan, 2010).

Apple Inc. was founded on April 1, 1976 in Cupertino, CA and was incorporated on January 3, 1977 (Apple, 2010). The company was founded by Steve Jobs and Steve Wozniak. Jobs also asked his former colleague from Atari, Ronald Wayne to join them in their startup. Wayne designed the first Apple logo. In early 1976 Jobs approached a local company store, The Byte Shop, said they would be interested in the machine, but only if it came completely assembled (Foljanty, 2010). The shop ordered 50 Apple I computers which sold for $666.66. The three owners would assemble the Apple Is at night in their garage still managed to deliver the ordered Apple Is in ten days. In April of 1976 Ron Wayne resigned from Apple Computer because he felt the financial

Some companies start with a small loan of a million dollars; Apple did not. They started in a garage with a few friends and an idea. It was 1976 in a small garage in Los Altos, California that the Apple company got its start. Steve Jobs and Steve Wozniak never imagined running a tech company. If one of them wanted to, it would never happen. If they never met, it wouldn't have happened. Only together, could they create the technology empire known as Apple. While not having much to start with, they did have each other and it was enough to make it work (Blumenthal, 21).

“Apple conducts business ethically, honestly and in full compliance with applicable laws and regulations. This applies to every business decision in every area of the company worldwide” (Apple Inc., 2015). This is the opening statement from Apple’s Business Conduct. Most publicly operating companies construct a business conduct or a code of ethics that is specific for that particular company. Apple’s code of ethics was written to express their most important principles and values.

It has been noted for years Apple doesn’t appear to have an official Mission or Vision Statement. Google searches produce only quotes from executives and speculation but the following is a quote from Tim Cook regarding Apple’s business philosophy found Alvin Alexander’s blog at alvinalexander.com dated May 5, 2015:

The Apple Company was founded by Steven Jobs, Steve Wozniak and Ronald Wayne on April 1, 1976. Apple has been very successful over the years and is on Forbes Innovative Companies list coming in at number 79. (Forbes, 2016) Due to their diligent work on innovation, globalizing the company they were able to have a market cap of $741.8 billion as of May 2015.

Apple Company was developed on 1st April, 1976 by the co-founders named Steve Jobs and Steve Wozniak in Cupertino, California. The first 30 years of the company was named Apple Computer Inc. but later on January 9, 2007, the word “Computer” has distant (Business Insider, 2013). They introduced Apple I computer in 1976 which was a failure but in 1980, they launched Apple II which was successful.

Steve Jobs , Steve Woznaik and Ronald Wayne founded Apple on 1st of April 1976 to develop as well as sell PCs. Initially it was called the Apple Computer INC but was later renamed to Apple Inc on 9th January 2007. This was done to position the company and shift its focus towards consumer electronics from being a computer company. It is an American MNC headquartered in Cupertino,California. Apple develops and designs its own range of products and follows a ‘close door policy’. Some of its best known products are Mac PCs, iPod, iPhone, IPad, iCloud, iTunes, Safari, Siri, and App Store etc. In 1998, Jobs reshaped Apple, with senior managers who had a enriched

Apple Inc. is a corporation that designs and manufactures computer hardware, software and other consumer electronic products. The company is known for the Macintosh personal computers, iTunes media applications and the iPod personal music players. Apple was founded in April 1976 by Steven Wozniak and Steve Jobs, both college dropouts. In 1976, Wozniak and Jobs created the Apple I computer which did not have a keyboard or power supply for a computer hobbyist club. Later that summer Wozniak started his development of the Apple II, which

Even though Apple has encountered many setbacks, it continues to bring new and improve products to the market. Apple’s competitive strategy has been innovation. They have made an extraordinary effort developing, implementing, and executing its very unique strategy through innovation which has resulted in new product, and the enrichment of the existing ones. More specifically, Apple attempts to meet and supply the needs of a global market, by offering eager and enthusiastic consumers with innovated and high-quality products and services. Apple has employed a differentiation strategy linked to innovation with its three core products (computers, personal media player, mobile phones, tablets and other accessories). A key piece of their strategy involves meeting the needs of the converging digital electronics and computer markets. Apple has elected to implement its strategy by designing and developing proprietary operating systems and software technologies, thus allowing for strict protection of its intellectual rights.

Apple’s history dates to 1974 when two men, Steve Jobs and Steve Wozniak had a vision that inexpensive home computers would soon be in demand. Two years later, Jobs and Wozniak built their first computer in Jobs’ family garage, they named it Apple I. On April 1, 1976, the Apple Computer Company was established.

In its infancy, Apple Computer Inc. began with the Macintosh personal computer. The company was founded on April 1, 1976. The founders were Steve Wozniak and Steven Jobs. They incorporated the company in 1977, on January 3rd, in Cupertino, California. In the twenty years that followed, the company produced personal computers. Besides the Macintosh, Apple Inc. made Apple II, and the Power Mac lines. Although they lasted for decades, during the 90’s the company experienced some turbulent times with low sales and market share. Steve Jobs left Apple Inc. and came back in 1996 when his company, NeXT was purchased by Apple. In 1997, Jobs became the interim CEO. In later years it became a permanent position for him.

Apple Inc. is a multinational corporation that specializes in the production of consumer and business computers, electronics, and software. The company was established on April 1, 1976 by three individuals named Steve Jobs, Steve Wozniak, and Ronald Wayne. It was then incorporated on January 3, 1977 and was initially known as Apple Computer, Inc. for 30 years thereafter, until it was changed to Apple Inc. on January 9, 2007, so as to include a more diverse line of products to the market than just computers, as the former name suggested.