Executive Summary : Uber Technologies Inc.

Uber Technologies, Inc. was founded in 2009 by Travis Kalanik and Garrett Camp as a way to solve their own transportation problems in the traffic congested city of San Francisco where it is still based and headquartered. Uber Technologies offers an on demand car service application for smartphone users that links drivers with people needing a ride. According to Jim Makos of Pestle Analysis “It brilliantly connects the transportation industry with technology via its ride-sharing app.” With the click of a button on the application you can summons a vehicle of your choice see your rate, pay

India has become a global conduit for business as they have liberalized their economic policies over the past 20 years. Companies are flocking to India because of many factors, including, less expensive labor costs, increasing growth rate, and an abundance of a highly skilled workforce. These factors in addition to other advantages have substantially increased the number of United States businesses looking to grow beyond the U. S borders into the county of India. Dunlop Software Consultant’s goal is to also expand its operations internationally and believes that India has the business environment to meet our goal of expansion globally.

India is one country which is developing rapidly at the moment along with China (Lal and Clement, 2005). The political, economic, social, cultural, technological and legal climate in India is extremely suitable for international entrepreneurs since business prospects in a country are heavily dependent on the above mentioned parameters. Since India is the second most heavily populated country in the world, British telecommunication company, Vodafone has enormous business opportunities in India. Mobile phone usage in India is increasing rapidly in recent times (Press Information Bureau: Government of India, 2010). A substantial portion of Indian

Our company TNT Auto Sales Inc. implements a new approach to used car sales. It only begins with the quality and reliability of the cars we sell. Considering the professionalism and customer service experience of the founders, along with the financial training and background, the company is looking forward to flourishing business and ever growing loyal clientele base. The owner, Teneille Norville, has several years of personal experience with buying and selling used vehicles as a hobby and additional income. Since the number of customers and sales volume have significantly grown recently, it is necessary to take the next step and establish an official business in order to continue the expansion.

Apple Incorporated is a company, located in Cupertino, California, that produces computers, electronics, and software. Their products include the iPhone, iPad, IPod, and the Mac computer. In addition, they have the iTunes and App stores, and their new service, iCloud. This company, founded by Steve Jobs, Ronald Wayne, and Steve Wozniak, was intended to produce personal computers. The company grew tremendously and expanded from just computers. They are one of the largest information technology and mobile phone maker companies. In addition, they are an extremely valuable brand.

Uber Technologies Inc. is a transportation company within a mobile application that has revolutionized the way that people travel in different countries and cities all around

Hannah A. Posen begins her note with questioning the effectiveness of the existing taxi regulation in the sharing economy era, particularly by forcing the Uber comply with it. The author argues that the existing regulation were enacted in the era before innovation and technology were developed into the level that people could not have been imagined. Therefore, forcing Uber, technology based transportation service company, to comply with the outdated taxi regulation is not the best solution. Instead, she believes that regulator should focus to customer interest and allow Uber to operate under the experimental regulations for safety. According to Posen, the benefit of experimental regulations are flexible and able to evaluate or reshape as more information and data on these kind of services becomes more available in the future.

So how did Uber get here? It all started when Anthony Levandowski and Travis Kalanick (CEO of Uber at that time) met on Ted Talk in 2012. In July oi 2015 Levandowski and

In recent year, Uber has been rocked by a stream of controversies and negative publicity from scandals regarding CEO to questionable practices, sexual harassment, and discrimination claims, a d hacked attack. For instance, in February 2017, Susan Fowler a former engineer in Uber went public with allegations of discrimination and sexual harassment. During the same year, the self-driving car company Waymo which is owned by Google filed a lawsuit against Uber. The company accused Uber of theft of its technology. They sued Anthony Levandowski for stealing a raft of self-driving car trade patents and secrets which include information on lidar. Even though uber later fired this engine this lawsuit could be a fatal setback for the company. Moreover,

During the summer of 2015, websites such as Time, People, Money and Real Simple will have metered paywall erected. Strategically, it has to go slow and steady for the first few websites because the organization is taking feedback from the consumers and is fine tuning the process as the other websites roll-out metered paywall.

Tesla Motor Inc., better known as Tesla, is an American automotive and energy storage company that specializes in luxurious, yet sporty, electric automobiles. Tesla is traded in the NASDAQ Stock Market, its trade symbol is “TSLA”. The closing market price for Tesla’s stock today, January 12, 2016, was $209.97. According to the NASDAQ website, the price/earning ratio for Tesla Motor Inc. in 2014 was -216.51, however, they are projected to significantly improve their ration in 2016. The company does not currently pay dividends, but Tesla’s website does state that the company intends on paying dividends at some point in the future. Tesla has 130,951,319 outstanding common stock as of January 2016.

In consequent, they have limit cash to pay for daily operating costs that get higher every day and they would finally have to go out of the business. Second, there is challenge of finding convenient parking lots for its vehicles especially in densely populated cities such as New York and London. A start-up business may find it difficult to anticipate cost of parking. Moreover, there are different preferences of car in different markets. It is hard for a start-up company to meet every need of the consumers. Finally, the limitation of technology makes it hard for a start-up company to catch up with the big players in the market. It’s probably because of the limited capital and inability to access to such innovation. With advanced technology, the big players can easily operate their businesses and provides much convenience more than a start-up company, which results in a great distance between them to catch up with. Such first mover as Zipcar can avoid uncertainties by creating barrier to entry, avoid lockingin to inappropriate models, and have minimal upfront costs. They focused positioning of the Zipcar brand and clear communication of its value proposition. Moreover, they emphasize on the high quality service and consistent performance. Although Zipcar is not the first car share venture in the U.S., the company had

The purpose of this memo is to compare the financial performance of Tesla Motors Inc. to the Bayerische Motoren Werke AG. BMW AG was selected because they are in direct competition with each other in the fully electric power motor vehicles. BMW has been chosen because they currently offer the most fully vehicles on the market compared to any other automotive manufacturer. BMW is also one of the only manufacturers that has invested resources into developing its electronic drive system (I-Drive) instead of buying an existing model of electronic drive system like other car manufacturers such as Mercedes(TechCrunch). After completing a financial analysis of the two companies it can be concluded that Tesla Motors Inc. is in a weaker financial position compared to BMW AG.

Uber is the new taxi. It has innovation written all over it and taxis are slowly becoming a service of the past with Uber and Lyft now taking over the markets. Global Positioning System, also known as GPS, is the way Uber has been networking with its customers. Geographic Information System allows Uber to operate more efficiently and even saves them 10-30% (http://www.esri.com/what-is-gis). Location Based Services allow a device to be known at its current location. Uber has taken advantage of these three technologies and made them applicable to their job everyday which has provided them with very much success. This business case will discuss ultimately the successes and the roadblocks Uber has encountered since they opened, as well as recommendations to situations they have encountered over the years. Uber is cheaper, more efficient, and a better service than any taxi on the market.

In order to perform a STEEP analysis we first decided the industry which Uber was serving and according to us the industry is taxi service provider/ridesourcing platform. Following are the some of the key macro environmental factors which were identified for the above mentioned industry.