Grand Metropolitan SWOT Analysis and Strategic Options Essay

The socio-culture of targeted audience also impacting the company. Alcohol is serve on this establishment; clients over 21 is the target market. The BARbershop is following cultures and values according to the needs of its clients. Its services represent different cultures, attracting clients from different societies. It offers a multicultural service, giving priority to the values of integrity to obtain the full support of its clients. The BARbershop has essential interaction within the community, it

Threat of Substitutes: This is most strongly affected by three factors, the switching costs to the buyer, the verity of substitutes and the necessity of the foods. In terms of the switching costs, the buyers' switching costs are generally very low, since they may choose to eat any other food to satisfy their hunger and the worst possible scenario is just they hated the taste. Moving to the verity of choices, since the primary objective of eating is to satisfy hunger, there are many other choices

| |firm, all employees are |laws, and regulations are |opting to become |solid reputation is |instability plague |

As of the end of fiscal 2012, Kohl’s achieved 752 Energy Star-certified locations, adding 75 stores in 2012 with a goal to reach 800 certified locations by 2015. The retailer also purchased more than 1.5 billion kWh of renewable energy credits; offsetting 100 percent of the company’s purchased electricity use and achieving net zero emissions for the third consecutive year. It also operated 137 solar arrays at stores and corporate facilities, including 16 new locations added in 2012.

Target Corporation is known worldwide as a large retail chain that brings in millions of dollars each fiscal year. The ability to remain competitive in a saturated industry could prove difficult to some retailers, but Target remains one of the leaders in the retail market. With success comes risk. Target Corporation competes against online retailers as well as “big box” stores to remain competitive.

| WEAKNESSES * Smaller company than other brands * Customers may not be aware of Company G’s products or brand *

The author of this paper’s intention is to present and examine a multi-national corporation. Dissect the how’s and what’s about it, and simply discuss its processes. The author will be giving a brief background on the company to easily elaborate how it is that the company is successful compared to its past. Its products and services will be conversed and the company’s industry will be discussed as well as its competitors and its market. Basically everything that has to do with the company will be

Big Wheel Brewing is a new and innovative craft beer brewing company. Big Wheel Brewing is dedicated to bringing their customers craft brews of the highest quality. Big wheel beers are made for people who prefer quality over quantity. Taste is the most important thing when it comes to brewing fine craft ales. An internal and external analysis will be conducted to determine the factors that have an impact on the success of the company. A SWOTT analysis will also be conducted to determine the strengths and weaknesses of Big wheel brewing along with threats and trends in the brewing industry. When analysis is complete it will help Big Wheel

Along with that, the company can easily make their food healthier, but they choose likely. It is true that by doing this, it would cost more to produce the food, and they may lose a few customers, but the health concerns of their customers should be more important to the company. An example of

Buyers (consumers) have a great deal of bargaining power because the buyer has a variety of brands to choose from and a lot of options to choose from such as precook, fresh, roasted and boneless.

Bargaining Power of Buyers: The Buyers and suppliers do not have an impact on the purchasing of the product. NutriBullet is widely distributed and

The beverage and food sector appear to be extremely competitive in nature. The suppliers are offering competitive prices that make it difficult to remain in the industry. In this industry, the suppliers are not holding much power needed to drive Kraft Foods as a hub for their profits.

This results from the fact that it is a mature segment with many well established companies vying for market share. The industry is highly consolidated and very fragmented. To grow their businesses, companies rely heavily on mergers and acquisitions to capture additional market share. Historically, the grocery industry has been characterized by slow growth which results in strong price competition and the development of aggressive marketing campaigns between existing firms. Perceived product quality and strong brand recognition by consumers are the basis of competition among firms in the industry. The source of General Mills’ competitive advantage lies in its ability to develop innovative products and highly reputable brands. As a result, they hold cost leadership positions across a number of grocery categories. Exhibit 1 shows the top US companies according to their sale of packaged foods globally. Market leaders include Kraft Foods, PepsiCo, Nestle, Mars, Kellogg, and General Mills, however, neither company possess an overwhelming share of global sales. This is in part due to the large degree of product diversity throughout the industry and the strong brand rivalry of each competitor’s labels.

There are many opportunities available for companies willing to venture into new, international markets. Reaching more customers and therefore, turning a larger profit are two fairly obvious reasons for companies to consider global expansion. However, the potential benefits do no end there. Expanding to international markets can hold less obvious, yet extremely beneficial appeals such as access to new and different talent pools, grander output requires great advances in efficiency, and international expansion can, in some cases, aid in “future proofing” the company.

Potential entry of new competitors is rendered low for the grocery retailing industry. Puregold, SM Hypermarkets, Rustans, and Robinsons Supermarkets are amongst the top key players in the game. The entry of new competitors could be very low because of the huge capitalization funds that this industry requires. In addition, the industry has been long time dominated by the giant players that had already well established and positioned their brands throughout the country and that they had already spread out with branches in Metro Manila and other regions.