Introduction
The chapter I will be critiquing is titled “Latin America: media conglomerates” written by José-Carlos Lozano, from Artz, L & Kamalipour, Y, The media globe: trends in international mass media. In this chapter Lozano (2007) is trying to discover how the Latin American audiovisual space has changed over time to what it has become in present day. This is told by finding about dominance of US media on Latin American mass media systems and how it has changed from the 1970s to present day. The main argument suggests that in the 1970s and 1980s, the Latin American mass media system was very much dependant on the US as a whole adopting their media system entirely. As time moved on this lessened right until present day where Latin
…show more content…
• Although Telenovelas are a major part of Latin American television, US fiction movies are widespread across the whole region. This contradicts the cultural proximity hypothesis due to the low cost of importation into Latin America for a difference of culture and language.
• With Latin American audiences being so close together, do they prefer each other’s content or content from outside the region? With an exception, Mexico, it was found that local programming was much preferred than regional. The exception being: male upper-class youngsters preferring US content.
• Could the concept of asymmetrical interdependence, “relationships in which countries find themselves unequal but possessing variable degrees of power and initiative in politics, economics and culture” (Straubhaar, 1991), be revisited when looking at Latin American TV systems? High production values seen in US fictional content (movies, series, sitcoms, and cartoons) is what makes this content so popular in Latin America as well as around the world due to the level of difficulty replicating on such a low budget.
Lozano (2007) uses lots of research from other theorists, including himself, in the field to compile many facts of where the Latin American media system is heading in present day. There are many assumptions throughout the chapter as seen from the very beginning that Lozano doesn’t believe theorists from the 1970s and 1980s due to the newly found term “cultural proximity”. This
Individuals of Latin American descent comprise the largest minority within the US (Avila-Saavedra, Latino, 1). Consequently, their assimilation into mainstream US culture results in cultural blending, with Latinx people adopting mainstream values and the mainstream culture absorbing Latin American languages, cultures, and medias. One of the largest genres to be adopted from the Spanish-language media is the telenovela (12). The term Latinx is disingenuous. The Spanish-language media attempts to project “Latino panethnicity” – the idea that all Latin American cultures can be united under one ethnicity.
In its most basic form, the radio has always played an inherent role in the development of societies around the world. Before the mobile first generation, and even the television, the radio was the device that families would allow into their home and embrace as a connection to the outside world. With no exception to this rule, Hispanic radio has shaped the growing minorities ' role in American society ever since its boom. Hispanic radio has been the unifying force between Latino communities, which provided them with culturally relevant news and information in their native language at a relatively low cost. Entire communities were given access to information relevant to their native land almost unattainable before. It has served as the political voice of Hispanics in America and offered alliance during the immigration purges of history. But for a long time Hispanic radio was nonexistent, many American companies were reluctant to cater to this specific public thinking that it would not turn out to be profitable. Hungry for a voice, Hispanic entrepreneurs took matters into their own hands and began to forge their own path in the radio world. Through much struggle, lack of funding, and even political opposition, Hispanic radio was born. Today, it is a successfully established platform used to influence the people 's taste in music, but also their political views and social perspectives as well as their shopping habits. In this article, I will discuss the
What is the image of the male Latino American in the media today in television, in the movies, and in other media? Is the male Latino represented fairly in American media? And if he is often presented as a stereotype, why is he portrayed in stereotypical situations? The answers to those questions come from a number of sources that will be presented in this paper.
This essay will cover the analysis between the New York Times article “Latinos Onscreen, Conspicuously Few” by Anna Bahr and the study it references, “The Latino Media Gap: A Report on the State of Latinos in U.S. Media.” The study, by lead researcher Frances Negrón-Muntaner, is an in-depth look at Latinos as media consumers and creators, the issue of stereotypes, and recommendations for closing the gap. Bahr’s article highlights the study to bring attention to the lack of Latino representation in the media. The article does an excellent job of representing the facts and purpose of the study.
Are television series becoming more popular? The very reason for choosing this topic is indicative of how important T.V. shows have become. Today, the people working on the small screen are no less famous and rich than the stars working in movies. Yes, that same old idiot box, vast wasteland, cheap babysitter has creatively matured and pinned down movies to the mat of popular culture. In spite of being similar, they are different as T.V. series go in much depth, have a lower production cost than movies and also have thought-provoking work which is intrinsically difficult to find in movies. They also provide a more satisfying emotional experience.
their culture. Television over the years has molded the minds of its viewers – young and
Television has, without doubt, received more attention from Americanisation critics on media globalization more than any of the other domains e.g. fashion, language. According to Tony Bennett (1999, p.207) the early 1960s represented the peak in the Americanisation of popular culture measured by the proportion of American material transmitted. Most analysists now agree that about half of Australian television scheduled is taken up with imports, with US material dominating the commercial channels and British programs comprising the bulk of overseas material broadcast by the ABC (Bennett 1999, p.212). In what is probably the most systematic comparison of international flows, Tapio Varis reported that Australia has seen a decline from 57 per cent of imported programming to 40 per cent in 1983, although the proportion of imported programs at prime time was slightly higher at 46 per cent. Although Australia’s proportion of imported television is high compared to the Western European countries (yet significantly lower than New Zealand), commentators have generally claimed that such imported programs do not attract
The second’s week reading the “All that trouble down there” by James Dunkerley tells how the US media represented Central America during the conflict times these countries faced. Most of the history of Central America were told by US journalist. Since, most Americans didn’t know what was happening in Central America and the Caribbean. When the US films show the border, it represents it as a margin, a ___ of civilization. This representation was being seen for a very long time, and there is a belief that Latin America is not or can be as good as the United States.
We are a melting pot of immigrants from all over Latin America and, as a result, Spanish-language media and cultural outlets increasingly seek to bridge cultural and dialectical differences, subsuming dozens of nationalities under the origin-neutral identity of “Latino.” The resulting “neutral” Latin American Spanish spoken on stations like Univision
It examines the (basically exagerated, and possibly likely)new media conglomerates, the power they have, how the use and abuse it especially in relation to the world economy. One can spend pages and pages "outlining" the aspects of the world that Idoru covers; every little point begs to be interperated, and as there is such a wealth of infomation, ideas, and typographic references to modern culture, a mass of isomorphisms which reach out to one, this book is, to me, personally at least, bordering on revolutionary.
Univision, a Spanish language broadcast television network, is known for featuring telenovelas, sports, films, and news programs. As a Hispanic network its main focus is to deliver entertaining, educational, and enthralling programs to its viewers which consist mainly of Latin Americans, many who hail from countries such as Mexico, Columbia, Venezuela, and Puerto Rico. Univision's audience is not the same you would aspect for Fox or NBC. After all, unlike Fox and NBC Univision delivers its programs in Spanish so its understandable that its audience consist of mainly Latin Americans. Last Wednesday, April 20, 2016 after the end of my favorite Spanish soap opera I decided to watch Univision’s local nightly newscast for the Hispanic community in the San Antonio area, however unlike the many other times I’ve seen it before I planned on paying attention to the anchors’ habits, the way the program was broadcasted, and the overall strategies of the
In our society, there are many forms of mediated texts ranging from newspapers and magazines to films and television shows. Each of these media forms can be seen from different theoretical perspectives and analyzed to understand the different concepts that may influence them. Television shows are one of the most popular media texts with approximately 400 new shows airing each year (Ryan, 2016). However, it is often very unlikely for these television shows to strive as 65% are cancelled after their first season (Ocasio, 2012). This then, brings Marxist scholars into the picture as they are interested in how economic factors affect the production and distribution of media content (Mack & Ott, 2016). The Marxist theoretical perspective allows Marxist scholars to study television shows in order to understand why they were cancelled and how certain roles in the media lead to this.
The advanced high tech brings the dramatic change for the communications media, which can be first symbolized by the invention of the video tape recorder by the Ampex Company. Then the communications satellites have largely shortened the world distance. The Canadian scholar Marshall Mcluhan sees the vision of the “world village”. However, some scholars question about the concept of “globalization”, thinking the various influential factors such as politics, economy and culture will cause an ideal or theoretical case of the “globalization”. Owing to the complex factors of geographic, language, culture tradition and some realistic reasons, the regionalization is more likely to happen. @ The author of this paper holds that the tendency of the regionalization and globalization exist at the same time. Canada which relies on English to communicate, keeps a special relationship with the America and stays at the active economic position in western countries has achieved great success with the help of America and other nations in its “globalization-oriented” culture products, though it also faces various challenges to protect its specific culture features. Firstly, this paper is to introduce what the specific Canadian content rules are. Second, this paper attempts to analyze the reasons for implementing such rules in Canada. Third, through analyzing the Canadian content rules, this paper aims to further explore its utility and value for the television.
The television is also a very important aspect of popular culture that affects the American Identity. Watching television is such a common part of contemporary society, that most Americans adopted it as a part of their daily routine and watch television for at least an hour a day. Stanley Crouch, a poet, music and cultural critic, writes that whenever people pretentiously and proudly announce, “I don’t watch television,” they should follow it up with “I don’t look at America either” (Masciotra 79). Television has become a part of many people’s lives. When the mass population watches the same TV shows, movies, etc. they can all relate to each other, and thus unite them as an American. We look to TV shows to see how other people like us act
“Do you believe Caribbean Media are victims or causal factors of the Americanization of Caribbean Culture?”