CHARITY NAME: ENABLE SCOTLAND
REGISTERED CHARITY NUMBER: SC009024
CHARITY TYPE: NON GOVERMENTAL ORGANISATION
This essay will firstly critically analyse the marketing activities of the non-governmental organisation ENABLE Scotland, which is Scotland’s leading charity for children and adults with learning disabilities (ENABLE Scotland, 2015). This will be achieved through the use of various business models such as SWOT, PESTLE and STP. The information researched and discussed in depth in the first half of this essay will then be used to help develop a one year marketing plan which will then aid the organisation in reaching its main goals and objectives. With around 120,000 people in Scotland suffering with learning disabilities ENABLE Scotland strives to help and encourage every person to be able to have the choice to control and live the life that they wish to. The charities vision and mission statements are listed below.
Vision Statement ‘Every person who has a learning disability will have the choice and control to live the life they choose’
Mission Statement ‘We will campaign with our members to improve the lives of people who live with learning disabilities. We will work with our customers to create personalised services that reflect our values and enable customers to achieve their goals.’ (ENABLE Scotland, 2015)
The charity has three main objectives which are to ensure that people who suffer from disability receive the same opportunities in life as
5. The plan results in ongoing listening, learning and further action - Person-centred planning should not be a one of event. It has taught us that everyone has a future regardless of any disabilities. It is about listening and learning and finding solutions to help people and ensure they have the kind of life they would like to live not being labelled and put into boxes and forgot about.
The special educational needs (SEN) team are supported by a very active group who make sure that they provide a range of activities to meet the needs of our ever growing community of special schools, as well as colleagues in mainstream primary and secondary schools. Their aim is to work together to ensure good practice to promote effective approaches to enhance the students learning with Special educational needs.
Outcome 1 Understand the legislation and policies that support the human rights ind inclusion of individuals with learning disabilities
The special educational needs (SEN) team are supported by a very active group who make sure that they provide a range of activities to meet the needs of our ever growing community of special schools, as well as colleagues in mainstream primary and secondary schools.
The special educational needs (SEN) team are supported by a very active group who make sure that they provide a range of activities to meet the needs of our ever growing community of special schools, as well as colleagues in mainstream primary and secondary schools.
Valuing People (Department of Health 2001) it was introduced by the labour government who were keen to promote independent living. This white paper on learning disabilities was for the first in England in 30 years. It made direct payments available to more people with a learning disability and was the first paper where we officially come across the term ‘Person Centred Planning’. It stresses the importance of Personal Centred Planning in helping people with learning difficulties take charge of their own lives. This paper has been ‘refreshed’ in 2009 titling it Value People Now and is a new three year strategy for people with learning disabilities, and will lead to better lives for people.
Valuing People: A New Strategy for Learning Disability in the 21st Century’. Published 2001 The Protection of Vulnerable Adults Scheme (POVA) for England and Wales. Published 2004.
Adults working with SEN children spend the majority of their time supporting that child however sometimes it’s the practitioners that needs the support. The role of the practitioners can be hard work and isn’t taken lightly, the practitioner needs support from other people around them to help promote their confidence and provide the correct provision for the children. A helpful support to practitioners could be the charity Mencap. Mencap work in partnership with people with a learning disability and all our services support people to live life as they choose.
The Joint Service for Disabled Children is a partnership developed by Enfield’s Children’s trust. It comprises specialist, inclusive, voluntary, health and education services to support and promote opportunities for all disabled children and their families in Enfield. The service is open to any disabled children and young people who have significant global delay, autism or life threatening conditions under the age of 18.
OUTCOME 1 Understand the legislation and policies that support the human rights and inclusion of individuals with learning disabilities.
1.1 Identify Legislation and policies that are designed to promote the human rights, inclusion, equal life chances and citizenship of individuals with learning disabilities.
Gurney et al (2006) and Nocon (2006) both acknowledge that children with learning disabilities have a greater need for the health services compared to the general population and this high level of need extends into adulthood. A recent Confidential inquiry into premature deaths of patients with LD has found that the average age of death of people with LD (sixty-five years for males and 63 years for females) as being significantly less than the United Kingdom population of seventy-eight years for men and eighty-three for women (Heslop et al
People with learning disabilities say that they want to live an ordinary life in their communities. Person centred planning can help Partnership Boards make this happen.
Barriers and challenges to disabled children and young people’s participation sit within three broad areas: training, support and resources; knowledge, understanding and attitudes; process, systems and structures. Identifying and recognizing the barriers and challenges provides a good basis for planning to further disabled children’s participation.
To make sure that people with learning difficulties are able to live in their flats independently and not go through any abuse, there are various strategies to help them such as: