Nokia Forms 3G Joint Venture in China Essay

The aim of this report is to establish the feasibility of a new joint venture between Sony & Xiaomi within the telecommunications industry. The venture will be focused on sharing technologies, risks & distribution channels and will proposes a 50/50 equity joint venture between Sony and Xiaomi, to form Sony Xiaomi LTD. The new entity will focus on enhancing profitability and market share for both companies with product focus on smartphones.

Facing the China’s Telecom Equipment industry double-digit grow and becoming the largest telecom market in the world, all leading firms in each subsectors of Global telecom equipment take this opportunity to invest in china. Huawei, a Chinese challenge, was starting its challenge to Cisco insurmountable leadership position in international telecom equipment industry.

The Nokia-Microsoft Alliance appears to be a well-calculated alliance of two major merchandising organizations that are both at the top of their respective business industries. A few of the major points with this merger are the organizations are established, they are both pushing and looking toward the future and subject matter experts are at the heart of each organization. There are always lessons learned when organizations are coming together in a merger weather good or bad it is very important to capitalize on both situations. In the end, the lessons learned will dictate what could have been done better for future business endeavors.

Both the companies will look for the learning curve to make basically the PMIs successful. IT systems and networks component which are same, relatively given to overlap of common vendor such as ERICSSON by both companies.

Nokia’s aggressive strategy to dominate mobile communication cluster would be the main reason how Nokia could become a world leader in the sector among other reasons. Nokia’s passion for mobile communication industry was great enough to give up more than 40% of its revenue in is pre-owned communication industry to concentrate only in mobile communications. Nokia was also lucky enough to see the possibility of mobile communication early enough to predominate the industry and prevent any competition from

In 2013 Microsoft has announced a € 5.44 billion acquisition of Nokia’s hardware and services, including mobile phones, equivalent $ 7.2 billion. The deal was completed in the first half of 2014 and was supported by Nokia shareholders. Nokia's human resources operations in 50 countries around the world were available to Microsoft. There were also some factories with design, development, production, marketing and sales of smart devices, universal phones and services

China is the world’s largest mobile phone market. Due to the large size of the Chinese cell phone market and its potential for long-term continual growth, competition for access to China’s consumer markets is intense. For the first ten years after entering China, Motorola had no competition but now competitive threats from other multinational companies like Nokia, Siemens, Samsung, and local producers like TCL are a cause for concern within Motorola.

So, that why I chose Nokia Company to do this research and solve the problems that company has. I have two objectives from this research. First, I want to solve the problem that Nokia Company have it in their technology. They should make a new technology for their produce to avoid any problem. The second objective is advancement again to the marketplace and to compete with other companies to be the first company in produce mobile phone like in past.

In the future, we do believe we will still be leader of the Cell Phone industrial globally and we will expand our market share ups to 38% globally. In the USA Market, we will maintain the Tech3 Mobile market and explore the Tech 4 Mobile market share. In the Asia Market, we will continue develop the New Tech3 Mobile to Asia customers by enlarging our market share arrived 37%. In the EU market, we want to be the second the biggest cell phone companies in the Tech 4 Mobile market. In the same time, we will still provide our high quality Tech2 mobile to the price sensitive customers.

Nokia now facing hard time. The company which was dominating the market for years now do not any entity in the market. They mainly focused on middle class and lower class people which was the main problem. They should focus on higher class people who can afford better quality phone with better features and application. If they starting doing it again I am sure people will again attracts to Nokia phones and the company will start once again.

Nokia Corporation is the world's largest manufacturer of mobile phones, serving customers in 130 countries. Nokia is divided into four business groups: Mobile Phones, Multimedia, Enterprise Solutions, and Networks. The Mobile Phones group markets wireless voice and data products in consumer and corporate markets. The Multimedia segment sells mobile gaming devices, home satellite systems, and cable television set-top boxes. The Enterprise Solutions group develops wireless systems for use in the corporate sector. Wireless switching and transmission equipment is sold through the company's Networks division. Nokia operates 15 manufacturing facilities in nine countries and maintains research and development facilities in 12 countries.. Originally

However that in 2007 the market of Nokia Company started to decrease and the reasons for that is the new competitions like IPhone from Apple that introduced smartphones, along with Android by Google, and Samsung. Even though Nokia Company results for 2012 were pre much good by having 101982 workers across 120 countries along with sales in more than 150 countries, and the reports for revenue were around 30€ billion. Nokia was announced to be the second largest world for mobiles phone makers in terms of unit sales after Samsung, with having world wide market share 18.0%. However that Nokia Company for current days has 3.2% in smartphones and they lost 40% of their revenue in mobile phone in Q2 for 2013. Nokia was listed in fortune global 500 to be world’s 274 largest companies for 2013 from revenue sides. So Nokia Company has good products, services, and reputations. Knowing that their products are good and have nice services, yet comparing to others like Samsung and Apple they are weak because those provide an outstanding products and services which consist of smartphones. So Nokia want instead of providing a good services and products to become like their competition and provide an outstanding products and

Gaining contracts in the UK and South Africa, Canada and New Zealand .Huawei operates closely with the UKs intelligence agency GCHQ

A consortium led by ST Telemedia, a unit of the Singapore state-owned investment agency Temasek Holdings along with other shareholders; BT Group, Nippon Telegraph & Telephone Corp., Singapore Press Holdings, and Medicorp,

First of all, if 3HK can make a co-operation with CTG, they can get into the China market, it will be the huge market for 3HK to grow their company scale. It is because China’s telecommunication services remain one of the fastest growing markets in the world, it had 1.18 billion mobile phone subscribers. 3HK can increase their brand awareness through entering China market to let 3HK being more famous in the road as China market is a well-known country in the world. It will create lots of business opportunities for