INTRODUCTION
Nokia's history spans more than a hundred years and contains many stories, events and milestones brought about by the many twists and turns of the world history and industrialization. After the 1966-67 mergers, Nokia defined its main businesses to be rubber, cable, forestry industry, electricity generation and electronics. 20 years on, the company had added chemicals, floor coverings and TV sets to the aforementioned businesses.
The electronics business started in the 60s when the Finnish Cable Works expanded its business to the sales and manufacture of computers. The businesses of the Electronics Department established in 1960 initially included the sales of mainframe computers, operation of the computer center and
…show more content…
Nokia's solutions are designed to help companies mobilize their workforces while ensuring the security and reliability of their networks. Enterprise Solutions works with other technology companies to create solutions for customers.
Networks
A network is a leading provider of network infrastructure, communications and networks service platforms and services to operators and service providers. Networks focuses on the GSM family of radio technologies, including GSM, EDGE and WCDMA networks, core networks with increasing IP and multi-access capabilities, and services. The business group enables mobility for mobile voice, consumer multimedia and enterprise solutions. Nokia also includes two horizontal groups that support the mobile device business groups:
Customer and Market Operations
Customer and Market Operations includes Nokia's sales and marketing organization as well as manufacturing, logistics and sourcing for Mobile Phones, Multimedia and Enterprise Solutions mobile devices. The Networks business group continues to have its own dedicated sales and marketing, logistics and sourcing activities.
Technology platforms
Technology Platforms is responsible for Nokia-wide technology management and research and development process development. It delivers leading technologies and platforms to Nokia's mobile device business groups and external customers.
The below chart shows Nokia's organizational structure
The diagram below show
There came a time where it shut down its manufacturing plants in most of the countries. If they had put more focus on collecting the data and analyzed it, they could have sustained the markets. Although there were other internal problems like organizational failure, unwillingness to adapt to change, internal politics, one of the main reasons was the lack of proper data analysis which proved to be a major blow in company's profits. In 2017, finally Nokia used Android OS in their phones and is still trying to stay in the
Nokia Company is considered to be one of the biggest market leading in the production of high quality equipment and mobile phones, which was rooted back to 19th century. However, despite the tremendous rise in Nokia, the company experienced massive changes during its presence on the Finnish, which later spread to the world’s market. Nokia Company, started as a small forest industry that dealt in the production of cable and rubber. It then shifted to the manufacturing of computers, more particularly the monitors. Later on, the company diversified its operations and started the production of mobile phones and its related accessories.
Nokia Corporation is a Finnish multinational corporation. Nokia focuses on fixed and wireless telecommunications products, with employees in 120 countries, selling products in more than 150 countries around the globe.
Nokia Corporation is the world's largest manufacturer of mobile phones, serving customers in 130 countries. Nokia is divided into four business groups: Mobile Phones, Multimedia, Enterprise Solutions, and Networks. The Mobile Phones group markets wireless voice and data products in consumer and corporate markets. The Multimedia segment sells mobile gaming devices, home satellite systems, and cable television set-top boxes. The Enterprise Solutions group develops wireless systems for use in the corporate sector. Wireless switching and transmission equipment is sold through the company's Networks division. Nokia operates 15 manufacturing facilities in nine countries and maintains research and development facilities in 12 countries.. Originally
To effectively regain entry into the markets and remain competitive, the memo emphasizes on the evolution of Nokia and ensure that innovations are delivered to the market in a timely manner. Collaboration among the staff is
Nokia will have to manage this change closely in order to make sure that they are working as efficiently as possible. For this, they would need to communicate well, as this will run through all the stages on the workforce. Elop achieved this primarily with the burning platform, but would need to pursue this through the reinvention. Training is very important when dealing with emerging products because they need to be of a high enough standard in order to gain a market share. Therefore, the workforce have to be well trained so that they understand the tasks that they are given. Nokia must also check on how individuals are coping with the change to prevent
Nokia’s market share decline that occurs in 2008.Before 2008, Apple announced fist generation iPhone and then Samsung announced Android OS of smartphone. Because of Apple and Samsung new product, Nokia was clashed. Although
So, that why I chose Nokia Company to do this research and solve the problems that company has. I have two objectives from this research. First, I want to solve the problem that Nokia Company have it in their technology. They should make a new technology for their produce to avoid any problem. The second objective is advancement again to the marketplace and to compete with other companies to be the first company in produce mobile phone like in past.
Nokia’s aggressive strategy to dominate mobile communication cluster would be the main reason how Nokia could become a world leader in the sector among other reasons. Nokia’s passion for mobile communication industry was great enough to give up more than 40% of its revenue in is pre-owned communication industry to concentrate only in mobile communications. Nokia was also lucky enough to see the possibility of mobile communication early enough to predominate the industry and prevent any competition from
In terms of power for each company we should note that both companies have different resource powers that can be used. Microsoft has the money portion of power covered in order to purchase the supplies and resources needed to produce the phones. On the other hand, Nokia has power in regard to human capital who has extensive knowledge on their hardware as well as the critical services, which includes maintenance, repair and technical support.
Explain how a company like Apple has gained a competitive advantage over Nokia. Evidence of research is important.
From Nokia’s vision and mission statement it can be inferred that Nokia wants to be known for its credibility and to be a market leader again as it was before the year 2007 (Kess, 2014). Nokia understands that the company has to use innovation to offer products that are not yet
Creating a business environment that competes with the 21 century globalization has been among one of the main challenge of Motorola mobility. Motorola mobility faces an uphill battle against many competitors among which are counted: Apple, Blackberry, and Alcatel Lucent. What have been the Social, Legal, Economic, Political, and natural conditions that affect Motorola mobility’s Operational processes and procedures? Motorola Mobility have shown some positive return is the recent month, but because of the instability the Mobile electronic devices, people still wonder if: Motorola Mobility is a good and stable company that will grow our long-term wealth with a decent rate on the
Microsoft is the most established software giant and Nokia is the company that is the icon for electronic and communication equipments. Microsoft had a partnership with the computer manufacturer IBM that made the software of Microsoft from DOS to modern Windows 8 famous and most used. The same underlying principle of symbiosis has been used inn this alliance. There are many reasons why Microsoft had to enter the cell phone industry. Arch Rival Apple came out with the iPhone and revolutionized the mobile world. Though the gadget was not a direct competitor, Microsoft was out of a huge potential market, namely the mobile segment.
In spite of the decrease in market share, Nokia has much room to grow with their newfound alliance with Microsoft (Microsoft News Center, 2011). The collaboration with Microsoft will be used as a leverage to entice students with the Windows 8 OS platform. Furthermore, an improved management to meet consumer demands, and increased promotional campaigns to increase brand awareness.