Party City Advertisement Analysis

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When walking into a store that I have never considered to shop, my expectation of “party city” was very different then the design of the store. However, I was very surprised on how effortlessly everything was to find. Likewise, all of the items for sale were themed and color coordinated. Moreover, every holiday had its each section of decoration that made it stress-free shopping for all the costumer’s needs. Although, I have seen most shoppers walk to another aisle of the store as well. Once I have an idea of the store I can see why people would shop for their party supply products at “Party City”. When reading through “Cosmopolitan” magazine I found it targeted towards women readers. Therefore, the content of the advertisement was also
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