Petaluma Orthopedic Case Study

They are using TV, Social Media, Internet to get popular and known in people. They also launch many advertising campaign and introduces their different promotional offer to the customers.

A philosophy of an organization helps differentiate themselves from their competitors and set a foundation for future success. It also helps shape an organization by presenting the goals they want to accomplish with specific activities. To improve this, many organizations understand the important of sharing values and goals and realize employee recognition. This helps staff from moving forward toward success of the organizations. Chapter 4 introduces “Codes of Ethics in Health Services.” Code of ethics is a guideline for healthcare professionals to accomplish and serve as a member of a society. Similar to other professions, managers have their own code of ethics in maintaining their duties and responsibilities. They also use the codes for ethical decision-making in dealing with ethical issues. Chapter 5 deals with “Organizational Responses to Ethical Issues.” It provides assistance for managers and organizations in their decision making. It is manager’s duty to figure out the problem and resolve it (Darr, 2011,

Physical therapy is defined as the treatment of an injury, disease, or deformity by physical means and methods such as exercise, hot or cold treatments, and/or massage rather than a pharmaceutical method such as opioids or the surgical route. Physical therapy much like other healthcare professions is a patient based profession in which the healthcare professional and the patient are in contact with each other frequently. This contact between the professional (the physical therapist assistant in this case) and the patient can propose issues that could challenge the physical therapist assistant’s morals, ethics, and/or professionalism. These challenges made it apparent that there needed to be guidelines for the professionalism a physical therapist assistant must follow and be aware of, which led to the development of the 8 value-based behaviors.

Healthcare organizations have a moral and social responsibility to ensure that their communications are conducted using an outlined code of ethics. Whether the communication is an internal message to employees or mission outreach in the community, it must reflect the values and beliefs of the organization. Therefore, in order to establish and maintain the standard of ethical behavior and social responsibility, our organization requires all employees to complete new employee orientation sessions that define the policies and expectations. This orientation introduces our mission and values and it develops the foundation for our success as an organization. Our focus on encouraging and communicating ethical practices helps to reinforce our values to employees and the community. Furthermore, there should be a process in place that monitors and enforces the policies to safeguard against potential errors that would reflect poorly on the organization’s mission.

One of the most rapidly growing occupations in the United States today is Physical Therapy. The United States Department of Labor has projected 23,000 unfilled physical therapist positions in the year 2000 and a lack of qualified physical therapists to fill them (www.apta.org). While Physical Therapy grows rapidly, questions of ethics in this field have also grown in large quantities. Physical therapy is the treatment of disease through physical means, including light, heat, sound waves, electricity, magnetic fields, and exercise (www.byu.edu). This means that therapists use many different forms to treat people, and treating people can be a large challenge because of all the different possibilities that

If there has been a misinterpretation of the message it gives the sender the opportunity resend the message or change the message in a way so that it is understood. This feedback stage of the cycle basically makes this a closed loop which means that the sender has continuous information from the audience so that the message can be repeated or tailored appropriately to suit the audience’s level of understanding.

On September 8th, 2015, I first began interning for Dr. Dawn Cox and her staff of experienced Physical Therapists at PRANA Functional Manual Therapy in Lancaster, PA as a Physical Therapy Aide. Intermittently, on the first day of my internship, I would ask the therapists “Why choose Physical Therapy as a profession?” One of the Physical Therapists conveyed that aside from the substantial benefits a job provides, it was the intangible materials that gave the profession a meaning. As a student exploring the field of Physical Therapy, I have infallibly witnessed professionalism at PRANA and other Physical Therapy facilities through the therapists’ altruism towards patients -without violating ethical practices as professionals; their apposite use of communication with each individual at the workplace; and their sense of accountability when things go unforeseen.

Healthcare professionals’ perceptions are a good indicator of the ethical culture in an organization. An organization with an ethical culture is described as one in which employees appreciate the importance, recognize and freely discuss ethical concerns (Cohen, Foglia, Kivong, Pearlman & Fox, 2015, p.170). If employees do not feel

September 6, 2016 was the day that I was dreading for what felt like forever. It was the day that would start my six month journey to recovery. It was the date of my spinal fusion surgery.

A way to get public attention to the business it's mostly used to inform the public on what products or services the business is offering. This is done in a form of posters, banners and media.

Orthopaedic surgeons require a certain set of characteristics which include being tactful and sensitive. They will need to show tact and sensitivity when sharing difficult news with the patient. This will also help in dealing with patients when the patient thinks they know what is wrong themselves.

Description of visual pictures: Pictures will demonstrate the examples of how technology, computers, and software will affect positively the health care delivery. Visual

“Ethics is knowing the difference between what you have a right to do and what is right to do” said Poher Stewart (Lindstrom, 2012). Public health professionals follow a code of ethics in order to better serve their community by respecting the rights and choice of the individual they are helping. In this paper, I will list my professional code of ethics as a healthcare professional and provide examples of how I apply it to better serve my community and the athletes individually.

To provide them different promotional tools that will help their business to improve and expand because based on our interview, they don’t have any promotional tools. They are just going directly to the company and ask them to avail their service if needed and they are just depending on the customer evangelist.

The profession of rehabilitation counseling seeks to provide assistance to individuals who suffer from developmental, emotional, mental, and physical disabilities. These professionals give the support needed for struggling individuals to continue leading fulfilling lives, and maintaining their independence. In order for a rehabilitation counselor to provide their services with the highest quality, they must complete their duties all the while pertaining to the appropriate code of ethics. At times, the ability to do so can be challenging, therefore resulting in the need for a rehabilitation counselor to reference a practitioner’s guide for assistance in ethical decision making. The utilization of a secondary source insures that the specialist can make the best possible decisions regarding the person in their care. In order to complete this case study, the provided practitioners guide to ethical decision making, the Code of Professional Ethics for Rehabilitation Counselors, and two peer reviewed journal articles, will be used as supplementary tools.