Pinterest's Success

Armstrong, M. (2011, December 6). How To Use Social Media for Marketing | YP - Advertising

Many citizens in the United States work hard every day to achieve their idea of the American dream. For some, the American dream is a great paying job, and for others it means a nice car or home ownership. Roughly 64.0% of Americans are homeowners (U.S. Census, 2015). Numerous homeowners struggle with making monthly payments and funding regular maintenance. Rising costs of replacing or repairing items in a home are driving many to turn to do-it-yourself home improvement projects. One company ready to empower the new do-it-yourself handyman, do-it-for me consumers and professional repairmen is Home Depot. Home Depot is one of the largest home improvement retailers in the country. Keeping their status as an industry giant, Home Depot’s marketers developed a robust integrated marketing communications plan that fully aligned with the strategic objectives. There is no cookie cutter integrated marketing plan that guarantees improved sales and increased profits. Companies must find ways to separate themselves from their competition. Analyzing Home Depot’s integrated marketing communications tactics, both traditional and digital, will demonstrate how effective use of marketing can propel an organization’s revenue numbers.

We are successfully utilizing social media as a powerful way to gain positive exposure and connect with our internet-savvy customers in a global and local level. We rely heavily in word-of-mouth advocacy”. (John Mackey, 2012)

This week everyone in our house felt a little under the weather. Winter in Florida often includes all four seasons in one week and that can really mess with your sinuses. I know what we have isn’t a cold so I went looking on Pinterest to try and find an organic solution to our stuffed up sinuses and soar throats.

Conclusion. Social Media has open so many opportunities for marketers wanting to advertise on social media. Social Media gives business the opportunity to connect to consumers personally like never before. The ability to target and cater to individual interests and needs of the consumer are very powerful. Jeff used social media the way it was supposed to be used a variety and combination of platforms then testing and testing until you meet the company’s sales objective. Orabrush, Domino’s and Taco Bell have all leveraged social media in a creative way to reach their target

Visual content is obviously gaining immense popularity and influence in the entire realm of social media. The majority of users of Pinterest are teens and young adults. The users of these visual forms of social media is the future community of consumers. Even with the versatile features, Facebook

From the great rise of the internet to the proliferation of smartphones, technology has been unquestionably instrumental in increasing our access to information. However, the vast sea of information available online can be quite overwhelming at times. Serving content relevant to the user is a critical step between content and experience that many products simply do not pay enough attention to. The best products are those that adapt to their users; products like Pinterest that leverage a variety of algorithms to tailor themselves to the user are certain to emanate higher levels of emotion. Pinterest’s mission in helping people around the world discover and do the things they love is undoubtedly a bold one, but it’s one that I have immense interest

This organization holds a charity food bank for the Christmas holidays every year and usually takes about 2.5 weeks to fully sort and package the donated foods for delivery. The organization’s objectives last year involved improving promotions and productivity. To achieve this, John suggested that the organization should use social media to reach out to corporations. He held a small workshop for workers that illustrated how to communicate and persuade corporations to support the organization’s cause. From this, workers privately messaged several PR and HR executives on social media to tell them about the charity and ask for their support. Out of about 200 organizations contacted, 105 organizations agreed to partake in the charity. In addition, about 20 companies approached the organization for more

Thesis Statement Social media comes in all different forms and Pinterest is just one of them that allows users to get online and then get of and work on something they like or have a better idea of something they are already doing which is not like any other form of social media in itself. What is Pinterest? Pinterest is a social media site that “allows its users to not only bookmark images, but also create personal boards to hold images that fit into one category together as per the user’s preferences. For example, many users on Pinterest have “Pin Boards” that they place various recipes that other users have “pinned” and then share those pins on their boards with their friends”(Wise & Shorter, 2014). Pinterest’s mission is to inspire people

My social networks varies I joined Facebook when I was in middle school at the beginning I used to post and look for my friends updates a lot. When I enter high school I started using Twitter and Pinterest, I liked Twitter because it keep me informed of worldwide topics and updates. What I like the most about Pinterest are recipes and craft ideas. Being a freshman in College I stared using more Snapchat and Instagram. What I like about Snapchat it’s that is simple and fast. Beside these two applications I signed up for LinkedIn, until today I don’t use very often. Today I enjoy using Vine; I like to see videos about sports updated, music, and art. What I like about Social Media in general is that you are able to keep in touch with old friends;

People even advertised for me. My products were soon featured on a bridal website and across various social media platforms.

For Lighthouse Gifts we will begin our Social Media campaign utilizing, Facebook, LinkedIn, Pinterest, blogging, and contact management (email marketing). These platforms were chosen first for several reasons. The first reason is that Lighthouse Gifts owner has experience with these platforms. The second reason, and the most important, Facebook and Pinterest is where the target market is most active, having the largest numbers of potential consumers to engage in a social media campaign. Pinterest, which is an image based platform, assists with the word-of-mouth campaign. LinkedIn will be geared for the B2B sector. The blog and e-mail campaigns will allow for valuable content, about the company, products and assisting in the engagement of

Are you disorganized? Do you have a hard time keeping files and papers organized? I am one that has a hard time keeping my life organized. Weather I am cleaning out cabinets, closets, or my garage, I have a hard time getting everything organized. Most of the time it’s knowing where to begin. It is also true when it comes to organizing files, pictures, lesson plans on the computer. In today’s world there are so many tools that are being used to keep computer files organized. I have utilized are Scoop.it, Pinterest, and Diigo.

Our first stop was Pinterest. We walked in, and immediately saw couches covered with Pinterest and Keyboard themed pillows completed with a soft wooden theme. Directly behind the lobby area was a glass window that framed the workspace of the building – an open space filled with all types of artwork, collages, a board to “pin” up milestones, lights – exactly what a you imagine a physical “Pinterest” to look like.

Despite the fact that we’re already in the 21st century, society continues to show signs of progress and development strongly leaning towards the direction of advancement, constantly evolving. This pattern is no different from the world of advertising, as it has also evolved through the years and quite recently an unexpected technological innovation took the world by storm. It made such a tremendous impact that eventually led to the transformation of traditional marketing, and it’s no other than social media that we all learned to love.