Research Methodology Introduction
This chapter discusses the methodology used for this research. Describing type of methodology in research study and define the chosen method and approach for this research. Then, the outline of research strategy used, framework this research conducted and data sources collected to obtain valid and reliable research as the objective determined. Review of Research of Methodology
Broadly speaking, there are several purpose of research. It depends on the objective of the research itself. First, research is conducted to get review from existing knowledge. Second, to investigate the problem and existing situation. Third, to provide solutions to problems. Fourth, to explore and analyse more general issues. Next, to construct or create new procedures or systems. After that, to explain new phenomenon. Then, to generate new knowledge. Otherwise, combination of any previous purposes. The purpose of research will determine the suitable method used to get the objective.
Type of research
In general, research works commonly classified into four categories, namely: exploratory, descriptive, analytical and predictive research (libguides, 2015) . Exploratory research. This type conducted for a problem that has not been clearly defined. It looks for pattern, hypotheses or ideas that can be tested. Can help determine the best research design, data collection method, and selection of the subjects. Used when few or no previous studies exist. Will often
Research allows us to better understand what is unknown, how a human thinks, why a dog barks when they hear a stranger approaching or that the earth is round and not flat. Research allows us to find answers to the questions we have. Research attempts to both understand and define. There are three kinds of research; Explanatory; Exploratory and Descriptive research. Explanatory, Exploratory and Descriptive research define what research is; Research is the attempt to explain, explore and describe (Neuman, 2006, 24).
Research can be defined as the search for knowledge, or as any systematic investigation, with an open mind, to establish novel facts, solve new or existing problems, prove new ideas, or develop new theories. Research can be divided into different steps in order to understand the whole process more in depth. The first step towards conducting research is to observe. Consistst of the subject area of ones interest and following that subject area to conduct subject related research. The subject area should not be randomly chosen since it requires reading a vast amount of
A research purpose can be seen as a formal purpose statement in most research studies. This statement can usually be captured in one to two sentences is can be interpreted as the essence of the study. The purpose statement establishes the general direction of the research and provides a summary of its overall purpose. The words “purpose” or “goal” typically appear in the purpose
When implementing uses of exploratory, descriptive and casual research it is important to utilize the appropriate method for the classification of research in order to receive successful results.
First the company has to lead an exploratory research. Explore what the exact problem is: this includes the gathering of preliminary information that will help define the problem and suggest hypotheses. After gathering the information from exploratory, the company needs to define another objective, which is descriptive in this case- that is to ascertain certain magnitudes- demographic information. Some research is casual- that is to test a cause-and-effect relationship.
Investigating a problem which will provide insights to the researcher. The research is meant to provide details where a small amount of information exists. It may use many methods such as trial studies, interviews, group discussions or other methods for the purpose of gaining information. Someone may want to take on some exploratory research to try to come up with a new innovative product to market. And exploratory research would be great way to decide if it is a good thing or not, in this part of town. (Tajalli, 2006)
Before deciding the strategy for the research, it is important to understand the purpose of this research. Is it intended to explore or describe or explain the phenomena? The exploratory research is intended to gain the base information about the problem by defining the terms, explore the root of the problem, testing hypothesis and provide a solution to the problem.
This chapter discusses the methods used in the study. It consists of research design, data and data source, data collection and data analysis.
Having a good understanding of theory and how it relates to the research process requires understanding a number of commonly used terms and how they relate to each other. For example, the purpose of research is to develop or further the understanding of theories (Jackson, 2012),
Many different factors have to be decided in order to perform research on a subject. Every researcher must first decide upon a subject to conduct the research. Once a subject has been decided then the purpose for the study needs to be announced. The design of research should be considered, how to obtain participates, what tools to use, and how to manage the results are things that also have to be taken into consideration before research is to begin.
Overview: This section explains the research philosophy, the literature survey for this research, data collection technique, data analysis approach and the overall process of the research. It started by gather the general insights that were relevant to the research; derived the information into a research topic; brief explanation about how the research was conducted, how the data was collected through experiment, how the data was analysed and concluded.
According to Depoy and Gittin, research is a way individuals think about problems in systematic way. Research is generally described as description, exploration, analysis, prediction and problem solving. There are different types of research and these researches are called the experiments, quasi-experiments and non-experiments. The purpose of research is to provide the insight to practice, it also enhance individuals understanding as well as developing new approaches with different topics, get to test your research for effectiveness. Understanding research is important because it helps to build individuals knowledge bases and informs decision making in practice. Research also enable us to make sure that our practice are up to date with relevant information.
Moreover, the types of research questions and its understanding can be significant in determining the research methodology.
The methodology of the research is qualitative hence secondary resources such books, reference materials, on line articles on BI, IT journals on PDF served as the basis of discussion. Five people were also interviewed to solicit their personal views
Research is a form of systematic inquiry. It sets out to answer questions through assessing, summarizing and drawing conclusions from what are often very large amounts of information.