• Largest independent financial services marketing organization in North America
• Partnership with 17 companies
• Make house calls
• Hours available 24/7*
• 124,000 licensed life insurance representatives
• 24,000 licensed securities representatives
• Low startup cost
• Low over head
• No payroll
• Home office
• Use of technology to upload applications instantly
• Paid within 3 days
• Override income
• Residual income
• Great part time opportunity while working your job
• No quotas
• Set own hours
• Opportunity to own your book of business
* Independent agents make their own hours and can sit at time agreed upon with client
• Anyone can join, flooding the market
• Training: no formal college education all hands on training
• Find own clients
• Commission pay only
• No national advertising
• Middle class market is under served and that is who Primerica helps
• Technological advance allowing for more remote work at time convenient for all
• Other organizations downsizing to stay within their margins
• Other organizations raising their rates
• Regulations have made it more difficult to operate without raising rates
• Competitor potentially adapting the Primerica model
• Volatility of the stock market
The SWOT analysis aided in determining what strengths and weakness each Independent Contractor must observe closely in order to remain on a successful path. As well as which opportunities and threats may present themselves in the future.
Primerica's unique business model
A SWOT analysis is a tool used to identify the strengths, weaknesses, opportunities and threats of an organization. A SWOT model measures what an organization can or cannot do as well as the possible opportunities and threats. This is done by taking data from the organization’s environment, analyzing the information and separating it into the internal (strengths and weaknesses) and external (opportunities and threats). When this is completed the analysis can create a plan for the organization to achieve its goals, and identify what difficulties must be overcome to attain
SWOT Analysis SWOT Analysis is a very effective way of identifying your Strengths and Weaknesses, and of examining the Opportunities and Threats you face. Carrying out an analysis using the SWOT framework helps to focus activities into areas where the business are strong and where the greatest opportunities lie. Strengths: * What advantages do you have?
When examining the potential for a new business or product, a SWOT analysis can help determine the likely risks and rewards. A SWOT analysis is an organized list of a business’s greatest strengths, weaknesses, opportunities, and threats. Strengths, which are the appearances of the business that give it an advantage over others, and weaknesses, which are features that place the team at a disadvantage, are internal to the company and can be changed over time but not without some work. Opportunities, which are basics that the business could use to enhance its strengths, and threats, which are elements in the environment that could cause concern for the business, are external and they are out there in the market,
I would suggest to a company to use the SWOT technique to find their strengths, weaknesses, opportunities and
SWOT analysis is a study of the Strengths and Weaknesses (internal factors) of an organization as well as, the study of the Opportunities and Threats (external factors) of an organization (Mind Tools, 2016). After learning the strengths and defining the weaknesses of an organization, the threats can be eliminated making for more opportunities. A strength of CVS is the “pharmacy segment has a diverse network with 7,152 Long drug stores and pharmacy stores generating 68% of the total revenue (Kasi, 2017).” If CVS could team with Wal-Mart pharmacy, the revenue would increase. A weakness of the company is the security. Many robberies have been reported due to the organization and security measures (Kasi, 2017). If the reorganization of the
However, at this stage, they need effective and cost-efficient marketing strategies and plans to survive and grow. They usually do not have big budgets, and are often less experienced in the modern ways of marketing. However, they spend a larger portion of their revenues (17.8%) on marketing (Moorman 2012). Being a start-up firm with low overheads, PMC can empathize with the challenges being faced by the smaller businesses, and provide tailor-made services at reasonable price. It can also connect at a personal level with the founders to understand their vision for the business. The consultancy market is highly competitive with both freelancers and big agencies targeting the SMBs. PMC will attempt to differentiate itself with customized professional services and innovative ideas which use appropriate data and market intelligence. The personalized approach will make the client get maximum attention from the best professionals in the firm.
“A SWOT Analysis is the most used tool for audit and analysis of the overall strategic position of the business and its environment. Its principal purpose is to identify the strategies that will create a firm-specific business model. The plan aligns the organization’s resources and capabilities to the requirements of the environment in which the firm operates. The analysis is to evaluate any potential and limitations and the probable/likely opportunities and threats from the external environment. The results provide the positive and negative factors inside and outside the firm that affect the success.” A SWOT analysis is conducted to determine the strengths, weaknesses, opportunities, and potential threats to the organization. ("SWOT
SWOT analysis provides a structure for analyzing either your own strengths and weaknesses, and the opportunities and threats you face, or in a work context for analyzing the strengths, weaknesses, opportunities and threats a business or event faces. Ideally it is one step in a process which helps you to
and night hour’s just to catch up with the work load. They do get lots of clients so there is lots of
To open a business in this industry requires a large amount of start-up capital and is quite difficult to acquire the needed inputs due to high prices. In addition, it is hard to get in contact with the suppliers and government agencies needed to successfully run the business. New entrants also face the challenge of attracting and retaining customers. The business is currently in the growing phase with multiple firms already pining for customer attention or have acquired a large pool of loyal customers. That being said the threat of new entry is low to this industry. Starting a new company is so difficult that it is unlikely that firms in this industry will pay new entrants much mind. More likely than not firms trying to enter the industry will not be seen much of a threat. However, it would be wise for those already active to be on their guard to make sure that they don’t underestimate their new competitions potential to outwit them.
Internal analysis are conducted so it can identify an organizations strengths and weakness. Threats and opportunities are identified by assessing the external environment. Either in its broad or competitive environment. The most essential result of a SWOT analysis is the ability to draw conclusions about the organizations situation and need for strategic action.
SWOT Analysis: The internal strengths and weaknesses of the company, and the external opportunities and threats from the viewpoint of the company
New York Life (NYL) has set its mind on growing the Guaranteed Lifetime Income (GLI) business in the future, but faces several possible paths in order to reach this goal. To be as cost-efficient as possible, we think that the company should select its pool of end-customers wisely. The focus on retirees should be maintained and even enforced, as many still do not know the products proposed by NYL. Furthermore, the focus should be broadened to a larger target group, to include the “typical” customers of the companies, families with children. As noted by Rotemberg and Gourville (2010), NYL tends to build long term relations with its clients, as agents follow them over time
The focus of the SWOT analysis is to identify the key internal and external factors that are important to achieving the objective. SWOT analysis groups key pieces of information into two main categories; internal factors and external factors. The internal factors are the strengths and weaknesses that are internal to the company while the external factors are the opportunities and threats that presented by the external environment. The internal factors are determined by their impact on the company’s objectives. What may represent strengths with respect to one objective may be weaknesses for another objective. The external factors may include technological change, legislation, cultural changes, and changes in the marketplace or competitive position (Wood, 2008).
SWOT analysis is a useful tool for understanding and decision-making for all sorts of situations in business and organization. SWOT analysis can be classified into internal and external factors affecting a company. The Strengths and Weaknesses of the SWOT analysis represent the internal factors that influence the viability of the company. While the Opportunities and Threats, on the other hand, are the external factors that may affect the company's performances. A SWOT analysis provides more understanding of the organization in relation to its internal and external environment so that manager can formulate better strategy in pursuit of its mission.