Swot Analysis : Texas Instruments Inc.

SWOT analysis can be used to describe and analyse a company’s internal capabilities in relation to its competitive environment. A strategy behind

“A SWOT Analysis is the most used tool for audit and analysis of the overall strategic position of the business and its environment. Its principal purpose is to identify the strategies that will create a firm-specific business model. The plan aligns the organization’s resources and capabilities to the requirements of the environment in which the firm operates. The analysis is to evaluate any potential and limitations and the probable/likely opportunities and threats from the external environment. The results provide the positive and negative factors inside and outside the firm that affect the success.” A SWOT analysis is conducted to determine the strengths, weaknesses, opportunities, and potential threats to the organization. ("SWOT

SWOT stands for the internal strengths, weakness and the external opportunities and threats. A swot analysis summarises the key issues from the industry and the strategic capability of an organisation that are most likely to impact on strategy development.

The SWOT Analysis examines Company G’s strengths, weaknesses, opportunities, and threats. SWOT is important in

The SWOT Analysis is used to identify the strengths, weaknesses, opportunities and threats of the service. This will help maintain the strengths, improve weaknesses, expand opportunities and compete with the threats the business will be encountering. The technique is based on the assumption that an effective strategy derives from a sound “fit” between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats).

For both the given technological giants, the above mentioned two fields are the backbone. In the year 2015 and 2016 apple spent $5,847 million, and $7,475 million respectively which show they are spending a huge amount in R& D which is increasing yearly. The increasing R&D trend in apple signifies that it is trying its best to compete and outsmart Samsung, another technological giant. Also, in the same years the selling, general and administrative expenses of Apple are $10,624 million and $10,712 million

Samsung Electronics current strategy is Creativity, Partnership, and Great People. The company’s strength is that is has a very high research and development expenditure resulting in one of the strongest patent portfolios among technology companies. Innovation is very important when wanting to succeed in the technology companies. According to BusinessInsider.com, Samsung’s innovation is to keep focus on the market. There is talk that the more a company puts into research and development the more innovation is made. However, Samsung invested in 34 reach and development centers all around the world and the company has spent an estimate of $12.8 billion on research and development alone making the company the 3rd largest amount to be ever spent in the world. By the company spending so much money on research and development it goes along with why the company’s revenue is increasing and why the company can branch off into new ventures. Such as healthcare, fashion, etc.

VISION: To be the price leader in high-tech industry and to increase the value of our company.

The organization to discuss in this paper is Micron Technology, Inc. In 1978, Micron Technology, Inc. was founded in Boise, Idaho. Micron is the global leader in the semiconductor industry with more than 30,000 team members working in twenty countries. The organization develops storage and memory technologies, which are helpful in turning great amounts of data into valuable information. For 35 years Micron has been working with engineers in order to bring growth in the world of innovation. In 2015, Micron was ranked the number one employer in the industry of electric design.

SWOT analysis is an important tool that can enable the company management to determine the organization’s future. It is also defined as the analysis of the external and internal factors carried out as part of the organization’s mission to succeed. Having being found in 1931, the company has not been spared by some of the major economic crisis in the world. Through SWOT analysis, we can be able to focus the business and company sector and organize these findings to evaluate the current status of the organization, economic climate and future prospects. A SWOT analysis provides a platform for promoting specific and critical thinking to enhance strategic objectives and plans (Jones, 2010).

Many individuals in the marketing and management industry understand the acronym SWOT, Strength, Weakness, Opportunities, and Threats but have no idea of the impact this analysis has on the business, or internal and external factors that are involved. Typically, managers’ first consider internal strengths and weaknesses (at the top row of the 2x2 grid) which can include image, structure, access to natural resources, capacity and efficiency, and financial resources. It is the foundation for understanding the true dynamics of how a business is flowing from all aspects. It is the most well-known tool for assessment and analysis of the total strategic position of the business and its environment. Its key purpose is to recognise the strategies that will produce a firm detailed business model that will best support an organization’s assets along with abilities to meet the requirements of the setting in which the firm operates. The importance of SWOT analysis lies in its ability to help clarify and summaries the key issues and opportunities facing a business. Value lies in considering the implications of the things identified and it can therefore play a key role in helping a business to set objectives and develop new strategies.

Strength, weaknesses, opportunities and threats, commonly known as a SWOT analysis is used by businesses. Organizations use the SWOT analysis technique to figure out and understand their areas of strong suits (strengths), their inevitable flaws (weaknesses), prospects that the organization could look into (opportunities) and things that pose as intimidations to the organization (threats). There are many obstacles to overcome when it comes to international expansion. Obstacles such as; language and cultural barriers, tax compliance issues, local competition and political atmospheres. These things must be discussed and evaluated, a SWOT analysis is a good way to do so. Many organizations perform a SWOT on their competitors to use as a comparison tool as told by Hill (2014). We as an organization have performed SWOTs on our competitors and the following slides will reflect the information that was assembled from the data we collected. The information obtained will be of great benefit, in our pursuit of international expansion.

The SWOT analysis framework involves analyzing the strengths (S) and weaknesses (W) of the business’s internal factors and the opportunities (O) and threats (T) of its external factors of performance. Through this analysis, strengths and weaknesses within an organization can be matched with the opportunities and threats operating in the environment so that an effective strategy can be formulated. Therefore an organization can derive an effective strategy by taking advantage of its opportunities by using its strengths and neutralize its threats by minimizing the impact of its weaknesses. Moreover, SWOT analysis can be applied to both a whole company as well as a specific project in order to

SWOT Analysis is instrumental in strategy formulation and selection. It is a strong tool, but it involves a great subjective element. It is best when used as a guide, and not as a prescription. Successful businesses build on their strengths, correct their weakness and protect against internal weaknesses and external threats. They also keep a watch on their overall business environment and recognize and exploit new opportunities faster than its competitors.

SWOT is an abbreviation which stands for the internal Strength and Weaknesses of the company and the external Opportunities and Threats facing it. This analysis is a common technique that used by managers and potential investors to get a quick summary of the firm’s strategy. The cornerstone of this analysis is an assumption that an optimal strategy of the company derives from a sound “fit” among company’s internal resources (strengths and weaknesses) and its external opportunities and threats. An ideal management maximizes strengths and opportunities of the firm and nullifies its threats and weaknesses. Accurately implemented SWOT analysis could be a big potential basis of successful corporate strategy of the firm.