The Controversy Of Apple Vs. Microsoft Essay

Revenues are recognized in a net basis and only commissions they retain from each sale are reflected under the company’s financial statements.

Since the dawn of the information age, computers have developed into a very important part of society. They are increasingly being integrated with numerous aspects of human life, and have become a necessity in many college and business settings. Two major corporations that capitalize on this integration are Microsoft and Apple, and while they may appear identical, the difference between Microsoft’s Personal Computer and Apple’s Macintosh becomes much more apparent when affordability, variety, and vulnerability are considered. Ultimately, a PC is a better purchase than a Macintosh.

Another competitive strategy that could be considered would be increasing the target audience. Microsoft has consent to make a bold play for the workplace while leaving the school market open for Apple. The idea was that if adults were using Microsoft OS at work all day, then they would be more likely to purchase the OS for their home PC. This was a good strategy in the beginning but may need to be changed for future sales. Microsoft will have major competition with Apple over the next five years because schools of all levels are expected to switch from computers to iPads. This may possibly hurt Microsoft’s future sales because as the students enter the real world they will continue to depend on Apple for their future computer needs (Hughes, 2011).

The Mac OS is the product of Apple, which was created in 1976 by the late Steve Jobs and Steve Wozniac. Mac OS, unlike Microsoft's Windows, is an operating system designed only for the Macintosh computers. Whereas Microsoft's creation of Windows seemed more or less linear after the late 1980's, Apple circulated a number of different computers with different OS’s, such as the Apple II, Apple III, the Lisa, in addition to the line of Macintoshes. The ultimate brilliance behind Apple's development of its operating systems is vertical combination: Mac also develops both its own hardware and software. However Microsoft takes a different approach: it provides the OS that is used by almost all IBM compatible computers manufactured. Of all the individual personal computer ventures that Apple started however, only the top sellers of the Macintosh remain in production and continue to evolve.

When it comes to Apple products we think of the iPhone, iPad, mac, and countless other products. Apple is the number one seller in the world right now, so of course companies are going to do whatever it takes to compete. Even if that means stealing some of their layout, the way the phone operates, and even looks. That is exactly what Samsung did to Apple. They stole things from Apple and Apple sued for patent infringement. Apple won in the end and was rewarded $1 billon in the end from Samsung.

While shopping for a computer many people ponder if they should buy a MAC or Windows PC. It is a debate that has been ongoing since both computers came into the tech scene. There are loyal and devout followers to both companies and computers. For some, it can be a tough decision with the many options and features of each computer, but for others the choice to be made is not very tough to make. A Windows laptop is a better complete computer then a MAC book because of its ability to be used in a wide range of applications.

Issue 03: The weak area of Apple Inc. is the fact that most of its products are all available in the market. Consumers around the world have many options to popular hardware and software devices and operating systems. Since PCs are the one that are

In modern society, electronics are used on a daily basis. Virtually everyone has a smartphone that they carry with them at all times, and most individuals have a personal computer for home use. In this electronic age, it is primarily two companies that are competing over the market share in order to be recognized as the best performing tech company: Apple Incorporated and Microsoft Corporation. Most individuals, when asked, have strong preferences towards either Apple or Microsoft products

The website is well organized, making it very simple to find what a person is looking for. Unlike Microsoft, it is well spaced, which helps to grab the reader’s attention. Microsoft’s homepage is setup fairly differently from Apple’s. Instead of having a main ad like Apple, its site has a set of highlights advertising their information. Highlights do not catch a reader’s attention as well as Apple’s large ad. Furthermore, Microsoft’s homepage is also packed with a lot of information in such little space. The information is broken down into bullet points, but the font is small and there are hardly any images to differentiate between the items. There is little to attract the reader to make him/her want to read through this content because it just appears to be boring. Therefore, the homepage of Apple and Microsoft differ.

The beginning of Microsoft Inc. started with Bill Gates and Paul Allen writing computer program code for local businesses and municipalities. In 1975 they were inspired by an issue of Popular Electronics that showed the new Altair microcomputer kit, manufactured by MITS Computer. Bill Gates and Paul Allen wrote a version of BASIC, a computer programming language, for the machine. Later that year Bill Gates left Harvard University to work full time developing programming languages for the Altair, and he and Paul Allen relocated to Albuquerque, New Mexico, to be near MITS Computer, where Paul Allen took a position as director of software development. Bill Gates and Paul Allen named their partnership Micro-soft (Microsoft

The financial analysis expressed in this paper shows a comparison of two large firms in the communication and technology industry. Microsoft and Apple Inc. both deal in telecommunication gadgets and accessories within the United States and around the world. The paper focuses on the financial comparison of the two companies for two fiscal years of the year 2014 and 2015. A close analysis of the financial ratios is employed in bringing up the comparison. These rates are derived from the balance sheet and statement of income of both firms.

Stephen Woziniak and Steve Jobs founded Apple Computer in 1976, which was called the Apple I, then in year 1978 just two years after, Apple II was introduced. More than 10,000 units were sold which relatively was a success, Macintosh (Mac), which dramatically change personal computer. iMac, iBook, iPod, iPad, iPhone, and other come from the lineage of Apple.

Apple Inc. has launched its iPhone in January 2007 (telegraph) as a new product in the market with latest technology and it was the first multi touch smartphone adding the feature of iPod and received an overwhelmed response by selling 270000 units. It had created a new record for a new company like apple, iPhone had laid a stepping stone for the success of Apple and till this time iPhone is the best seller product of Apple Inc. during first quarter of 2016 apple has sold over 74 million iPhones worldwide. (statista, 2016).

All started when Bill Gate and Paul Allen, two friends that as early as 13 years old started to mess around with computers, drop out of college to create their own business. This business founded April 4, 1975 is known today as Microsoft Corporation. Allen and Gates created a basic interpreter for computers, that was rejected by Digital Research, but later on IBM made a contract with them. The creation of the MS-DOS for IBM in mid-80’s gave Microsoft the high rock success that still last till this day, making them the dominant operating system for personal computers. Likewise, Microsoft became at a later time the leading business in office suite software better known as Microsoft Office.

Just as you cannot judge a book by its cover, you cannot do the same when it comes to a computer. Both, Apple and Microsoft, have their very own separate operating windows. For Apple it is Mac for short. For Microsoft, it is called Windows. Both provide the same function, the ability to give commands and operate a computer. The difference between these two is that Mac is much known for its great coded scripts in its operating