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The Ideal Business Model Of A Company

Decent Essays

Part Ⅱ emphasizes opportunity and the importance of it. The author uses a whole sector to talk about opportunity, so we can understand how crucial opportunity is to a company. For a CEO as me, I need to understand how to not only seek opportunities but also seize them.

Ideal business is a dream for a company. It is the best business model in the most ideal environment for a company, and the most optimal results for the company from that business model. A company can set a direction based on the ideal business, and adjust the route to the ideal result. However, the ideal business is just a model, and the company cannot regard it as a plan.
In order to set an ideal business, the first thing a CEO needs to know is the “dream” of the company: what is the goal for our company in a period of time? The goal should be realistic and have some difficulties to achieve, because if it is too easy to reach, the employees will not try their best, and the company cannot develop. To set the goal, the CEO needs to discuss with the directors of each department and ask about their advice. They do not need to provide a complete plan. Instead, they need to tell the CEO what are their ideal markets and results for their departments. After summarizing their ideal models, he needs to create the ideal business for the company and discuss it with the shareholders. Sometimes, the shareholders can be unrealistic, so the CEO needs to convince them that their ideal business should be realistic and

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