The Importance of Customers' Geographic Divisions Essay

Satisfied customers can be the best advocates, which is why customers’ needs should be satisfied every time.

Customers want the business to produce quality products at reasonable price. You have different types of customers. There are different types of customers there are loyal ones, young ones, elderly, family or one-time customers.

It is crucial for a business to know where their customers come from in order to select the best location for the store. Choosing the best geographic area can help in the success of the business or the failure of the business. This is why Trader Joe’s has particular criteria when choosing new store locations. Trader Joe’s is aware who their target consumer is and utilizes the data they receive to place their locations in the areas that will benefit in the growth of the organization.

Location - where regional divisions of the business take responsibility for a specific function or particular products, whether locally, nationally or internationally

The firm also has several branches across different states. This offers a deliberate effort regarding location since the strategy behind this is placing and concentrating the outlets in populations where middle-income households reside. This concept helps to cut implicit transaction price regarding distance and time.

This will help to ensure how successful they will be and give them a market plan when it comes to what type of products and services they will offer at each new location. Researching customers in all the projected new locations will give them an idea of what they will have in each store according to the areas shoppers like and dislike and how willing they are to try something new.

Please think of a time when you were required to create value for a customer. Briefly describe the situation, the process you used to determine the client’s needs, and the actions you took to ensure that the client was satisfied.

The location of a business has a large impact of future sales and success. The potential location holds communities that are very close-knit and once loyalty is established sales can be maintained. The personal relationships with the customers are highly important in this area.

The first thing with managing the customer’s expectations are; dress for the job, furthermore, wear appropriate clothes, use good manners, have an uplifting attitude about my company, the products, and services we provide(Johnston & Marshall, 2009). Then I would need to have excellent communications with my customers. I would research my customers to see what kind of products and services they used in the past. After, reviewing their past history, I would go speak to them in person. I would introduce BestValues products and services with them. I would ensure them that BestValue has their best interest at heart for succeeding. I explain that BestValue stands behind their products and services. Then I would proceed to let them know of other companies

Back in the olden days, the success of an organisation was determined by the quality nature of products they provided their customers. It was believed that customers were ignorant and did not know exactly what they want and therefore accepted whatever was given them; thus the final decision rested on the producer or service provider. The case however, in today’s business environment is the reverse of the above mentioned. Due to technological advancements, increased competition and the fact that people have become more informed and knowledgeable, customers now determine exactly what

It is imperative to satisfy customers and give them an amazing experience at the company. While it cost less to sell to existing customers and companies can increase profit by selling to the same customers; if customers are satisfied, there is more chance they will come back for more services or products. Satisfied customers are a free marketing for the company. However, it is the opposite if customers are dissatisfied. Dissatisfied customer will tell 8 to 10 people about his or her experience (O’Brien, A & Marakas, G. 2004). If by any reason, representatives see that the customer is not satisfy, they should act fast and fix the problem. Furthermore, there is more chance for sale representatives to sell to an existing customer that to a new customer. A good strategy for customer retention is to reward good customers. Companies can easily do

enquiries swiftly and effectively as the customer is always right so being able to deal with

Your customers judge your business by the people you hire to work for you. From the sales person behind the counter, to the cook in the kitchen, you must do your hiring with your customers in mind. In addition

Place – Place is also very important in the terms of business because before opening the business they should consider the location properly that are they targeting the proper market according to their business. Place must be easy accessible for customers, suppliers etc.

The company has to decide between the two locations based on their virtues, availability and higher margin of profit.