The Policies Of Communication Strategies Google + Released Caused A Protest By Users

According to the official website of Facebook, the company mission is to make the world more open and connected. In addition, the site explain that people use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them (Facebook Newsroom Key-Fats, 2013). Facebook Platform enables developers to build social apps that enable people to connect with their friends, whether it is through playing a game, watching a movie, sharing their favorite restaurant, or listening to a song (Facebook Newsroom Platform, 2013). Based on the Team grading platform Facebook received an overall 19 out of 30.

| 2.9-Facebook & Microsoft: advertising, search engine(21)2.10-Facebook & Dell: energy saving and environmental protection, provide cloud computing service, establish data centers(32,38)2.11-Facebook

Initially, Mark Zuckersburg , Dustin , Chris and Eduardo launched Facebook in Harvard in 2004 started with Facebook Wall. Facebook started with 1 million users from the Harvard , Yale , Stanford and Columbia university campus and then they concentrated to more university campus to growth for the company. The company then over the years have evolved design layout of Facebook and making more and more easy to use by concentrating overseas and local users and now they have 86% of total users are outside the USA and Canada. The company have launched Facebook video , Platform launches , Video calling , Facebook Search, Messenger , acquisition of Instagram and atlas and Whatsapp and Oculus and Facebook paper , trending in Facebook and many more. The key strategy of Facebook in past was to expand the social network and innovate new technology to make it more effective so that users can share and connect with people through Facebook. Also Facebook is concentrating in innovation starting with oculus - the virtual Reality. The increasing amount of data created by users and to maintain the data and finding the data patterns from the data is among the biggest challenges the company is facing. To provide the security to each account and help users to maintain their privacy is also a big challenges in today's world. Currently Facebook is on the top list of Social network services and they

First is the advertising. According to the case, we know that the major revenue of Facebook is advertising, which took up 98 percent in 2009, 95 percent in 2010 and 85 percent in 2011. Facebook uses all information uploaded by users to become the property of the firm. By analyzing database, Facebook provides advertisers target customized services and products based on users’ preferences and connections. In its view, the advertising which based on social

Zynga was the leader in the social game with the support of Facebook. The demographic representation of the social games extends to women and elderly. The lack of creativity of Zynga pushes the consumer away. This decline is also due to the fact Zynga had failed to change its strategy toward the mobile platform. Zynga relies its sales on virtual goods, which are very limited and difficult in the mobile environment. A lack of diversity to another social network and its subordination to Facebook was also an issue. Zynga’s relationship with Facebook, which imposes the use of Facebook credits on its application, causes the collapse of the organization. Moreover, Zynga was object of competition from different players

They felt the growing competition from Google and uprising networks as Pinterest, with big possibilities that users could just switch to these networks .

Facebook app and game are most popular nowadays. Thousands of people play this game and use a different application.

Threat of New Entry: Threats of new competitors or new entry is difficult is not an order for the cost to setup site or company, but on the one hand that Facebook the largest company in the social networks in the world, and claimed to be the largest share of the market in this area, and receiving a billion active user each month, that the presence of real rivals is very difficult in the social networks and access to a suitable place in this market, or access to the region where Facebook arrived or nearby, but therefore is on competition strong between Facebook and other sites, the only networks that got to the point or close to Facebook is Twitter which work hard and difficult to get to appear near Facebook position, the new networks appear eventually die after period of time because of the small number of users or lack of revenue of money to keep alive.

Facebook, founded in 2004 by Mark Zuckerberg, started off as an educational website for high schools and colleges and is now an app and one of the most popular forms of social media. Facebook is free to join and with millions of users, Facebook earns its wealth by advertisement. Advertisement is a huge form of communication because it is trying to get people to become familiar with their product. Yahoo and Google also want to buy Facebook because of how many users there are, “Yahoo and Google are among

With over 1.44 billion users worldwide, 156.6 million in the United States alone, and an average time per visit of 39 minutes, Facebook is a gold mine for all those entrepreneurs who see us along and are looking for an effective way to find new customers and increase revenue. Why?

The main characters in this article include Facebook, Inc., a social network website that provides registered users with an open forum to create profiles, send messages, upload photos and videos, and stay in touch with family, friends, and classmates. Facebook is teaming up with online music sharing services such

Envision the year 2000 - six years prior to thought of Twitter turned into a reality, four years prior to Mark Zuckerberg dispatched Facebook from his school quarters, three years prior MySpace was changed over to bolster the thought of long range informal communication. The prospect that individuals may some time or another spend more than 700 billion minutes for every month on a solitary site, for example, Facebook was unimaginable. These long range informal communication locales alongside hundreds more were only a flash in creators ' brains.

Facebook contemporary marketing approach is crucial. Today’s technology and business environment are forcing organizations to restructure their processes and behavior.

At this stage in the Web 2.0 evolution, the most important social media site for marketing is Facebook. This particular site is a more professional and better respected social media site than MySpace although there are a number of similarities between the two. However, there are several different

The "groundswell", which is the term now being used for online social technologies, such as blogs, social networking sites like MySpace, and user-generated sites like YouTube and numerous other online communities now common on the Web, is making a dramatic impact on the way many organizations are conducting their marketing strategies. These online social networking sites have enabled the power to shift from the companies to the customer, this shift in power is being termed "customercentric". Companies can no longer rely on their perceptions of what customers want or the way they want the customer to perceive their organization, or products and services. The customers are now banning with one another through the many