1-Idea generation is meaning the systematic search for new product ideas.AgreeDisagree 2-Product mix consistency indicates the various product lines are in end use. AgreeDisagree 3-The production concept meaning consumers will favor products that offer the most in quality, performance and innovative features. AgreeDisagree Idea generation is meaning the systematic search for new product ideas.AgreeDisagreeProduct mix consistency indicates the various product lines are in end use.AgreeDisagreeThe production concept meaning consumers will favor products that offer themost in quality, performance and innovative features.AgreeDisagree

Features of product: 1.Products are the tools that customers use to meet their needs and desires. It…

Answered: 2-Product mix consistency indicates the…

Business

Marketing

2-Product mix consistency indicates the various product lines are in end use. Agree Disagree

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

1-Idea generation is meaning the systematic search for new product ideas.

Agree

Disagree

2-Product mix consistency indicates the various product lines are in end use.

Agree

Disagree

3-The production concept meaning consumers will favor products that offer the most in quality, performance and innovative features.

Agree

Disagree

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