A famous local baker has approached you with a problem. She is only able to make one wedding cake each day and 5 people have requested a wedding cake on the same day. Rather than pick randomly which person she will sell the cake to, she decides to have an auction. Is this auction more representative of a private value or common value auction? Why?    Which auction method(s) do you recommend the baker choose to maximize the amount of money she can make, and why?

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Chapter15A: Auction Design And Information Economics
Section: Chapter Questions
Problem 5E
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 A famous local baker has approached you with a problem. She is only able to make one wedding cake each day and 5 people have requested a wedding cake on the same day. Rather than pick randomly which person she will sell the cake to, she decides to have an auction.

    1. Is this auction more representative of a private value or common value auction? Why? 

 

    1. Which auction method(s) do you recommend the baker choose to maximize the amount of money she can make, and why? 
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