After reviewing his budget, Josh realizes he can't spend more than $40 on a pair of new shoes, so he decides to shop only at stores that carry shoes in his price range. What is this an example of?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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m/public/activity/10000001/assessment
g Prin, Civics & Econ North Carolina (2019)
L Pretest: Unit 10
Question 16 of 32
After reviewing his budget, Josh realizes he can't spend more than $40 on a
pair of new shoes, so he decides to shop only at stores that carry shoes in his
price range. What is this an example of?
A. A rational choice
B. A value-added motivation
C. An impulsive selection
D. An emotional choice
PREVIOUS
Transcribed Image Text:Apex Learning - Courses m/public/activity/10000001/assessment g Prin, Civics & Econ North Carolina (2019) L Pretest: Unit 10 Question 16 of 32 After reviewing his budget, Josh realizes he can't spend more than $40 on a pair of new shoes, so he decides to shop only at stores that carry shoes in his price range. What is this an example of? A. A rational choice B. A value-added motivation C. An impulsive selection D. An emotional choice PREVIOUS
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