Alvin Cheah is a marketing analyst for Rockstar Travel Company. He wants to analyze the trend of international tourist arrival in Tawau by using international tourist arrival rate and flight delayed rate over the past 10 years as given in Table 2 below: (Hint: Provides your answers in two decimal points) Table 2 2013 Year 2010 2011 2012 2014 2015 2016 2017 2018 2019 Arrival C000) Delayed 35.5 28.0 30.3 36.0 49.5 56.0 72.4 71.0 79.3 96.0 4.2 3.8 3.8 3.5 4.6 4.5 4.6 4.6 4.7 4.5 rate () Propose ONE (1) forecasting model that can be used by Alvin. Why would you proposed that particular model? (5 marks) (i) Develop the forecasting model that you suggest in (i). Briefly explain your model. (20 marks)

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter13: Regression And Forecasting Models
Section13.3: Simple Regression Models
Problem 9P
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Alvin Cheah is a marketing analyst for Rockstar Travel Company. He wants to analyze the trend of
international tourist arrival in Tawau by using international tourist arrival rate and flight delayed rate over
the past 10 years as given in Table 2 below: (Hint: Provides your answers in two decimal points)
Table 2
Year
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
Arrival
35.5
28.0
30.3
36.0
49.5
56.0
72.4
71.0
79.3
96.0
C000)
Delayed
4.2
3.8
3.8
3.5
4.6
4.5
4.6
4.6
4.7
4.5
rate
(1) Propose ONE (1) forecasting model that can be used by Alvin. Why would you proposed that
particular model?
(5 marks)
(ii) Develop the forecasting model that you suggest in (i). Briefly explain your model.
(20 marks)
Transcribed Image Text:Alvin Cheah is a marketing analyst for Rockstar Travel Company. He wants to analyze the trend of international tourist arrival in Tawau by using international tourist arrival rate and flight delayed rate over the past 10 years as given in Table 2 below: (Hint: Provides your answers in two decimal points) Table 2 Year 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 Arrival 35.5 28.0 30.3 36.0 49.5 56.0 72.4 71.0 79.3 96.0 C000) Delayed 4.2 3.8 3.8 3.5 4.6 4.5 4.6 4.6 4.7 4.5 rate (1) Propose ONE (1) forecasting model that can be used by Alvin. Why would you proposed that particular model? (5 marks) (ii) Develop the forecasting model that you suggest in (i). Briefly explain your model. (20 marks)
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