"Brick and Click" is a concept that stands forа.Both in-store and online retailingO b. Online retailingO c. In-store retailingС.O d. None of the given option sis correct

The correct option is option a.) both in-store and online retailing.

Answered: "Brick and Click" is a concept that…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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"Brick and Click" is a concept that stands for Оа. Both in-store and online retailing O b. Online retailing Ос. In-store retailing O d. None of the given option sis correct