Q: Explain why “language interpretation” can cause problems in an International Marketing strategy with...
A: Language is one of the foremost formidable barriers to effective advertising communication. Internat...
Q: Runnr, a new sports shoe brand is thinking of building its website and has hired you as their Digita...
A: Runnr wants to build a website for its new sports shoe brand. It is difficult to get direct traffic...
Q: Describe the stages in the consumer purchase decision process.
A: Consumer purchase involves decision process. This decision process involves certain stages.
Q: 1 (a) Using Southwest Airlines as an example, ex- plain how a mission statement gives it a strategic...
A: Southwest Airlines is a U.S company. It is a large Airline company. It is also cost effective, as it...
Q: What are some ways brand managers use Facebook to converse with a brand’s fans? How does Facebook f...
A: Nowadays, companies utilize social media marketing to interact with their audience for various reaso...
Q: Explain how regulatory forces ensure competition and protect producers and consumers.
A: Environment scanning illustrates the procedure of frequently obtaining information on affairs happen...
Q: II. WHAT MAKES SOMEONE BECOME AN ENTREPRENEUR? A. Determination B. Creativity, C. Flexibility D. Ded...
A: * All of the above . *Introduction- An entrepreneur is anyone who has the ability to initiate a new ...
Q: How does Xerox create customer value through its personal selling process?
A: The Personal selling process is a series of activities that must be completed in order to best obtai...
Q: What percentage of chief executive officers in the largest U.S. companies have significant sales exp...
A: Selling requires customer orientation and a passion to persuade people. The selling function is unde...
Q: explain performance appraisal 360 degree Pros & cons + Recommendation & suggestions
A: A 360 degree is a performance appraisal system in which there is a system of 360 degree feedback. It...
Q: Nivea offers multiple sizes of any beauty care item. These multiple sizes are targeted towards diffe...
A: In the given multiple choice question, we are provided with the information regarding, Nivia, offeri...
Q: What are the service description of Samsung?
A: * Introduction - Samsung is a south korean multinational company that deals in electronic appliances...
Q: Describe the five-step marketing research approach that leads to marketing actions.
A: Marketing research is a systematic process, due to which, firms can make necessary marketing strateg...
Q: World trade benefits from free and fair trade among nations. Nevertheless, governments of many count...
A: World trade comprises of exports and imports of goods and services. It is a fair practice, that ther...
Q: give at least 6 core values and meaning for business, a company of calculators and devices product.
A: Business - A corporation or organisation engaged in business, modern, or expert operations is referr...
Q: Service inseparability means that the quality of services depends on who provides them, as well as w...
A: Marketing of services is also an important aspect. There are various which help in deciding the cour...
Q: Select a strong brand of your choice and explain reasons?
A: A strong brand is the recognisability of any company among the masses. A brand helps in differentiat...
Q: True
A: Drawbacks of bar charts: 1. Manipulation of bar charts is done in order to yield false impressions. ...
Q: Discuss the nature and scope of personal selling and sales management in marketing
A: Personal Selling- It occurs when the company sales representative meets their potential client for t...
Q: 3 What is a buying center? Describe the roles as- sumed by people in a buying center and what use- f...
A: The people in a purchasing place have significant tasks to carry out. This is vital for the viabilit...
Q: Describe the role of public relations in OBG and Pediatrics department.
A: Today's women are busier than ever, managing careers, families, and other responsibilities. The resu...
Q: Describe how you would approach the prospect.
A: Personal selling is one of the oldest and most used methods of marketing. It has the company to crea...
Q: Describe what interactive marketing is and how it creates customer value, customer relationships, an...
A: Attributes of marketing: 1. Marketing is the fusion of elements that are product, place, promotion a...
Q: Describe why consumers shop and buy online and how marketers influence online purchasing behavior
A: A consumer is someone who uses a certain product but not necessarily one from a specific brand. They...
Q: What are the three types of selling objectives?
A: Selling is considered the most significant business activity because it involves direct interaction ...
Q: 1 For many years Gerber has manufactured baby food in small, single-sized containers. In conduct- in...
A: Environmental scanning is the activity where the market environment is studied. There are mainly two...
Q: 1. You are thinking of establishing a business in the future. What business would you like to put up...
A: There are many type of businesses that can be created through innovation process. New ideas can be c...
Q: Describe the importance of strategic planning and the strategic planning process
A: Strategic planning is the process through which organisational leaders decide their future vision as...
Q: Describe your business strategy.
A: A business strategy is the mix of the relative multitude of choices made and moves performed by the ...
Q: 2-7. Explain the four market-product strategies in diversification analysis.
A: Marketing growth has to perform the work that would bring new customers, higher conversation rate, a...
Q: Evaluate Deliveroo’s business with regard to B2C and B2B market typologies. Reference key academic m...
A: Deliveroo is the combination of both B2B and B2C, as it is lined with restaurants and customers at t...
Q: Objective:Create a segment profile of market segment of a) baby boomers b) Generation X c) Millennia...
A: The United Arab Emirates is one of the world's most popular tourist destinations, and tourism in Dub...
Q: Which of the following is not a current trend (described in book/class)? Increasing consumer dema...
A: Current trend refers to the change or development according to the prevailing situations in the mark...
Q: 5 What is the main result of each of the three phases of the strategic marketing process? (a) planni...
A: Strategic marketing process is related to different steps to help the firms in identifying their goa...
Q: The three key principle(s) that which of the following? O A. Respect for persons O B. Beneficence O ...
A: Human research protection department or the system is generally concerned with conducting research t...
Q: Which of the following is an example of a product in the decline stage of the product life cycle? ...
A: Analog TVs are incorrect option because Analog TVs place already taken by digital television and it'...
Q: 3-12. What is meant by moral idealism?
A: Morality is a stage in the learning process. That learning loop has an ideal value, which is subsequ...
Q: What is environmental scanning and describe how the environment affects marketing in relation to the...
A: Environmental scanning may be a method that consistently surveys and interprets important informatio...
Q: What is the changing roles of procurement in business
A: Procurement, a fundamental and vital task of any business endeavor, is turning out to be progressive...
Q: Do you want to know how systems analysis has influenced the buying process?
A: Well, this is a difficult topic to answer because there are many various sorts of buyers, some of wh...
Q: ssume you are asked to advise the team that need to prepare the new quote for the construction of th...
A: Human-centered design (HCD) is a paradigm that incorporates a collection of approaches to understand...
Q: service from physical good in terms of its marketing mix
A: Services are definitely quite different from physical goods in terms of the marketing mix. The detai...
Q: Products may be sold globally in three ways. What are they?
A: Global marketing is an important modern feature of many businesses. Expansion of global markets has ...
Q: In the model of monopolistic competition, opening to trade _ the number of product varieties availab...
A: In monopolistic competition, there are many buyers and many sellers, but they sell is differentiated...
Q: 4-2. The brands a consumer considers buying out of the set of brands in a product class of which the...
A: Consumer is known as company' external stakeholder as well as its asset that generate revenue for th...
Q: Explains the bargaining power of buyers.
A: There are many factors in the environment which affect the functioning of an organization. These fac...
Q: 5-5. What are e-marketplaces?
A: A commercial activity or a marketplace is where the purchase and selling of goods and services takes...
Q: Develop your ideas and support it substantially.
A: A business needs to employ unique marketing concepts to portray itself as a dependable and trustwort...
Q: Explain the stages in the personal selling process
A: Marketing helps the company to create long term customers. There are various methods of marketing li...
Q: What is team selling?
A: Marketing discuss the strategies and action plan that would become beneficial for the business to at...
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- Which one of the following is an ideal reason for scrambled merchandising? a. Impact of competition is increased b. FMCG's are usually not added c. Specific target market may be reached d. Consumers make impulse purchasesFor which of the following products would its producer be more likely to choose personal selling rather than advertising or sales promotion to market it?rosebusheswashing machine/dryer combosnack foodcooking potromance novelThis concept emphasizes that people will only buy something that they know it exists. Trial RateDiffusion of InnovationAvailabilityAwarenessAll Choices are Incorrect
- Develop an integrated marketing communication plan, covering a 12-month period, for the launch and rollout of a fictional new product or service. The product that our team is using is cerassie tea. 1. Identify and describe at minimum 3 possible consumer segmentsWhat is the name of Pepsi’s most recent entry into the mid-calorie market for cola flavored soft drinks? (a) Pepsi XL, (b) Pepsi Edge, (c) Pepsi Next, (d) Pepsi True.Marketing research is good for which of the following? a. gathering data about what consumers will want in the future b. fine tuning concepts for known products c. fine tuning concepts for products to be invented d. fine tuning new concepts for old products
- Toothbrush Electric can opener Grandfather clock One-gallon container of milk a. Which of these products would you expect to be associated with the greatest amount of consumerprice-level awareness before the consumer begins shopping for it? Explain your reasoning.b. Which product would you expect to be associated with the least consumer price-level awareness?Explain your reasoning.2) Which of the following refers to sellers being preoccupied with their own products and losing sight of underlying consumer needs? A) selling myopia B) value proposition C) marketing myopia D) the product conceptAnswer fast for upvote. Which of the following is NOT a negative effect of rent control? a. Inadequate maintenance b. Reduced incentives for new development c. Misallocation of households to dwellings d. All of the above
- Watch the video https://www.youtube.com/watch?v=hXWj5BK7evM and answer the following questions: 1. In not less than 3 sentences, explain your reaction when you saw the RC commercial for the first time? 2. Can you figure out the strategy used by the ad creator that made the RC TV commercial viral? Do you think the strategy is successful? Explain your answer.Explain and describe the 4Ps on Marketing?Explain marketing's role in each of the 4Ps? Explain the 4Ps and roles demonstrating that you have a good understanding.Which of these is NOT one of the constraints on consumers' value maximization as they face purchase decisions? A) Search costs B) Limited knowledge C) Mobility D) Income E) Self-belief Which element of customer value goes beyond functional value to create emotional benefits? A) Functional B) Financial C) Psychological D) Logical E) Social