Cririca/ Thinking Most U.S. consumers have purchaseda product online at one time or another. What products have you e,.,er purchased online? How did you payfor these products? Do you consider a site's securitymethods at the time of purchase? Why or why not?Should retailers be required to post information abouthow they're keeping your infonnation secure? Howshould retailers be held accountable if the pe,sonal info,mation they keep on you is hacked?
Cririca/ Thinking Most U.S. consumers have purchaseda product online at one time or another. What products have you e,.,er purchased online? How did you payfor these products? Do you consider a site's securitymethods at the time of purchase? Why or why not?Should retailers be required to post information abouthow they're keeping your infonnation secure? Howshould retailers be held accountable if the pe,sonal info,mation they keep on you is hacked?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Cririca/ Thinking Most U.S. consumers have purchased
a product online at one time or another. What products have you e,.,er purchased online? How did you pay
for these products? Do you consider a site's security
methods at the time of purchase? Why or why not?
Should retailers be required to post information about
how they're keeping your infonnation secure? How
should retailers be held accountable if the pe,sonal info,mation they keep on you is hacked?
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