Develop a response using the following to guide you: Identify a product/service of your choice.Provide the description of your product (at least 250 words) and market (at least 250 words).Identify your segment, target market, and positioning strategy (at least 250 words).Develop a SWOT analysis with at least four points for each dimension.Develop a PESTLE analysis with at least four points for each dimension. For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources outside of the USA and include perspectives from different countries, contexts, and cultures.

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MARKETING 2018

19th Edition

ISBN:9780357033753

Author:Pride

Publisher:Pride

Chapter6: Target Markets: Segmentation And Evaluation

Section: Chapter Questions

Problem 1SC

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Develop a response using the following to guide you:

Identify a product/service of your choice.
Provide the description of your product (at least 250 words) and market (at least 250 words).
Identify your segment, target market, and positioning strategy (at least 250 words).
Develop a SWOT analysis with at least four points for each dimension.
Develop a PESTLE analysis with at least four points for each dimension.

For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources outside of the USA and include perspectives from different countries, contexts, and cultures.

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Develop a SWOT analysis with at least four points for each dimension.
Develop a PESTLE analysis with at least four points for each dimension.

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Follow-up Question

dentify a product/service of your choice.
Provide the description of your product (at least 250 words) and market (at least 250 words).
Identify your segment, target market, and positioning strategy (at least 250 words).
Develop a SWOT analysis with at least four points for each dimension.
Develop a PESTLE analysis with at least four points for each dimension.

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by Bartleby Expert

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Identify a product/service of your choice. Provide the description of your product (at least 250 words) and market (at least 250 words). Identify your segment, target market, and positioning strategy (at least 250 words).