dentify the 4Ps(Place, promotion, product, price) marketing mix of company Dairy Queen. Don't just give me the definitions, list and describe them for the company Dairy Queen. All content must be paraphrased. Use references from 2018-2021 and cite them. I included an example for the company Kobo.( I need it for Dairy Queen all 4ps). THIS IS NOT AN ESSAY ugh. I really need help with this. Plz help me.

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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Identify the 4Ps(Place, promotion, product, price) marketing mix of company Dairy Queen. Don't just give me the definitions, list and describe them for the company Dairy Queen. All content must be paraphrased. Use references from 2018-2021 and cite them. I included an example for the company Kobo.( I need it for Dairy Queen all 4ps). THIS IS NOT AN ESSAY ugh. I really need help with this. Plz help me. 

Promotion
• Kobo Pulse is a social eReader application that encourages interaction between kobo readers
(kobo, 2013, "A New World")
• Kobo Reading Life tracks what you have read, how long it has taken you to read it and assigns
award points for reading achievements (kobo, 2013, "A New World")
• Television commercials launched in May 2013 focused on two target groups: mothers reading
to their children at bedtime and those who are passionate readers.
• Kobo tripled their advertising spend to produce and air these new advertisements (Krashinisky,
2013, para 2)
• Kobo Writing Life scholarship awarding tuition for three aspiring writers to writing courses
(kobocafe, 2013, "Kobo and Curtis Brown Creative")
• Kobo website provides excellent overview of all devices and ebooks as well an e-commerce
functionality (kobo, 2013)
• Kobocafé is an updated website offered by Kobo to provide people with an easy way to access
industry news and company information (kobocafe, 2013)
• Kobo's Affiliate program pays 5% commission on ebooks sold and 10% commission on devices
and accessories sold (kobo, 2013, Affiliates)
Transcribed Image Text:Promotion • Kobo Pulse is a social eReader application that encourages interaction between kobo readers (kobo, 2013, "A New World") • Kobo Reading Life tracks what you have read, how long it has taken you to read it and assigns award points for reading achievements (kobo, 2013, "A New World") • Television commercials launched in May 2013 focused on two target groups: mothers reading to their children at bedtime and those who are passionate readers. • Kobo tripled their advertising spend to produce and air these new advertisements (Krashinisky, 2013, para 2) • Kobo Writing Life scholarship awarding tuition for three aspiring writers to writing courses (kobocafe, 2013, "Kobo and Curtis Brown Creative") • Kobo website provides excellent overview of all devices and ebooks as well an e-commerce functionality (kobo, 2013) • Kobocafé is an updated website offered by Kobo to provide people with an easy way to access industry news and company information (kobocafe, 2013) • Kobo's Affiliate program pays 5% commission on ebooks sold and 10% commission on devices and accessories sold (kobo, 2013, Affiliates)
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