Find a firm that has advanced beyond e-commerce to create an environment for e-business, where networks and information technology are utilized to carry out business-related tasks and operations. How would you briefly summarize the e-business operations of the company?

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter4: E-business: Managing The Customer Experience
Section4.2: E·business In The B2b Market
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Find a firm that has advanced beyond e-commerce to create an environment for e-business, where networks and information technology are utilized to carry out business-related tasks and operations. How would you briefly summarize the e-business operations of the company?

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