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- 1. What are the advantages of following and applying the advanced online research techniques? Cite one situation and explain. 2. What are the similarities and differences of Media Literacy, Information Literacy, and Technology Literacy? 3. Based on the image given, how media literacy, information literacy, and technoloy literacy differ in terms of use? Are they similar in ise? ElaborateMagazine brands are having a tough time. Sales are falling, and you only have to look at the latest ABC figures to see how fast. Women’s weeklies are particularly struggling. The circulation of Time Inc’s Look was down 35.4% in the first half of 2017, with sales for Woman magazine down 17.6%. Advertisers seem to be moving away from the medium due to the ............................................ * Targeted audience by magazine. Long life span Little flexibility High market segmentationSuppose you are hired as a Marketing Manager for a renowned Television Channel “GOL NEWS”. Unfortunately, the channel is not be able to perform up to the expectations of the target audience. You being a marketing manager assigned with the responsibilities to revamp the current standing of the channel and suggest appropriate Segmentation, Targeting and Positioning in detail. (1000 Words Required)
- What are the Bartleby main benefits for users like me? I`m doing my midterm marketing research. I chose Bartleby as one of services to observe. And I have a lot of work. So some info you can find me can help to make research faster. thnxHelp me write this pleaaseeee. Thank you. 1. Choose two local video advertisements in the Philippines that were aired about the national election and answer the following questions based on your chosen advertisement: a. What is the advertisement all about? b. Who is the intended audience? c. Are there any forms of media manipulation present in the ads? If yes, what is it, and why do you think so? If no, discuss how the ad captured the viewers' attention. 2. Post an essay for each ad based on your answers on your blog. You may support your answers by researching other information besides those cited in the videos provided that there is a proper citation of references used. The required word count for this activity is 300-500 words per essay. 3. At the end of your blog post, list down the references that supported your ideas (aside from the videos) using APA (7th edition).Please do not give solution in image format thanku Which of the following is NOT a reason for you to conduct a life time value assessment for a CRM campaign 1) Investigate where to put your acquisition dollars 2) Calculate the value of each retention strategy 3) Understand where to put your retention dollars 4) Analyze and compare trends of customer churn 5) Calculate how much to spend on per capita acquisition
- Midtown Bistro, a local restaurant has hired you to help them develop a new online business initiative. The company wants to use social networking actively in its marketing plan and integrate it not its Web site. In one or two paragraphs, identify thee benefits that Midtown Bistro might hope to obtain from this initiative and then write one additional paragraph about how it might measure its achievement of each benefit objective.Consider the bounce rate metric we describe. Like any marketing metric, decisions should not be made based on the bounce rate alone.What other considerations should the marketer use to evaluate theeffectiveness of a websiteWhat is the relationship between data, information, business analytics, and knowledge? word limit: 350
- In an online business, when your online site hasthousand followers then your business has _________. A.Opportunity C. WeaknessB.Strength D. Threat10. In social marketing, ___ is not as common BUT it helps create visibility and memorability. 11. You want your campaign’s positioning to help overcome or minimize perceived barriers. 12. The specific goods or services you want your target audience to acquire, utilize, or consume.1.Differentiate between skimming and scanning 2. Explain the following terms: a) SQ3R Reading Method b) Academic discourse community C) Academic Writing