Give TWO examples of Venture/Companies that have used the Effectuation Principles and how did they use that Principle
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Give TWO examples of Venture/Companies that have used the Effectuation Principles and how did they use that Principle
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- What are the causal methods? What are its models and how to use it?How can the push-pull strategy be applied to marketing and sales management in a hypothetical business scenario, and what are the potential benefits and drawbacks of this approach in terms of attracting new customers, increasing sales revenue, and improving brand recognition and loyalty?Can the B2C model have any possible drawbacks? Explain.
- What are the Target beneficiaries of FreeRice games?Discuss three ways program planners can reduce their risk of liability. Explain what you will do during the implementation of your program intervention to reduce risk of liability and ensure the health and safety of your participants. pub410Which of the following is NOT one of the indicators of conducting a business? Select one:The fact that the enterprise is involved in illegal activitiesWhether owners underwent training/ hold qualifications to operate the enterpriseThe fact that the enterprise is profit drivenAll of the statements are indicators of conducting a businessThe size or scale of activities carried out by the enterprise
- How is the grapevine illustrated in this case?You have been hired recently by a large bank in its credit cardmarketing division. The bank has relationships with a large number ofcolleges and prints a wide variety of credit cards featuring college logos,images, and the like. You have been asked to oversee theimplementation of a new program targeting first-year college studentsat the schools with which the bank has a relationship. The bank hasalready purchased the names and home addresses of the incomingclass. You have been told that no credit checks will be required for thesecards as long as the student is over 18 years of age. The bank plans afirst-day-of-school marketing blitz that includes free hats, T-shirts, andbook promotions, as well as free pizza, if the students simply fill out anapplication. Do you think it is a good idea to target this program tothese new students?What is the meaning behind 'material uncertainty'? Please Explain.
- A business analyst for CNBC reported as story on the VCR industry and during the story the analysis stated the "Companies that manufactured VCR machines began to view itself as a company competing in the product business instead of the value producing business". Based on the information the VCR companies found themes in what situation? a. Loss of market share b. Marketing myopia c. Marketing burnout d. New product development c. The decline stage of the product life cycleWhy do sposonsoring companies or organizations change and how might a lomg-running sponsorship relationship be maintained?What is the HURIER model?