How the mentioned brands (Adamjee Insurance , Jubilee Insurance, EFU Insurance ) might be purchased by impulsive buying behavior please indicate and justify your answers.

Q: Discuss the consumer-decision making process involved when purchasing an expensive sneaker of your…

A: Consumer - A consumer could be an individual or a group of individuals who purchase products or…

Q: 21) Good brands (check all that apply) a. Create images that reside in consumers' minds b. Have many…

A: Brands of different goods and services have to strive hard and plan various strategies; to become…

Q: Define hedonic consumption and provide an example. How does the sense of touch influence consumers’…

A: Hedonic consumption are basically consumer behavior which takes place through experiencing a product…

Q: Provide an example of each of the three buying situations—straight rebuy, modified rebuy, and new…

A: a. Straight rebuy. This purchasing circumstance includes a purchaser or buying specialist reordering…

Q: Discuss the Consumer Buying Decision Process: the 5-stage Model (using a particular product/…

A: The consumer decision process also called the buyer decision process, helps markets identify how…

Q: what is the rational relating to the buyer motivations and influences?

A: Generally, people are rational in buying. The rational buying motives are based on one’s thoughts…

Q: Think of a product that really reminds you of your childhood-(a particular candy bar, a toy, a…

A: The product that reminds me of my childhood includes Nestle's Milkybar white chocolate. It creates a…

Q: Can every brand achieve resonance with its customers? Why and why not

A: A brand is the unique image in customer's mind. It is created through branding activities and using…

Q: Competition for Khaadi Brand is launched and consumer buying behavior is still affected by Covid 19.…

A: The stages that a customer undergoes while making a purchase for a particular product or a commodity…

Q: Briefly explain what do you understand by consumer behavior? Why is it important for marketer to…

A: Behavioral marketing is the process by which companies segment and target their audiences based on…

Q: Assess your buying behavior. How do you go about deciding whether or not to buy a certain product?…

A: The needs of the customers are endless and still, the customers do not buy all the products they see…

Q: Discuss in detail what is the critically assess the impact of personal factors on the consumer…

A: The consumer decision process is a term that refers to the stages that customers go through when…

Q: How is store choice affected by the perceived risk ofa purchase?

A: Perceived risk is the doubt in the mind of the customer while he is purchasing the product for…

Q: What is the Groupon Promise? How does the Groupon Promise affect a consumer’s perceived risk and…

A: Ecommerce is the economic transaction occurring through online medium. Ecommerce gives various tools…

Q: How should manufacturers deal with consumers immediately after purchase to reduce postpurchase…

A: Post purchase dissonance  is the sensation of disappointment that a client encounters subsequent to…

Q: What is a  survey of buyer intentions?

A: The research in marketing entails the business to perform different experiment to assess their Mary…

Q: Explain the differences between a need, a want and demand using relevant and appropriate examples to…

A: A business is an entity formed to achieve a certain goal. This goal can be to create solutions for…

Q: Consumer behavior is strongly influenced by many internal factors or conditions including…

A: Consumer behavior can be defined as the study of the purchase habits of the target customers in…

Q: Carefully read the caselet below, then answer the following questions based on what you have learned…

A: While if you  are able to tap into the motivation behind purchases you can tailor your marketing…

Q: (1) Are there any products or brands you are so loyalto that you will purchase them at almost any…

A: Organizations and the markets are global these days. The organizations are trying to gain a…

Q: Does buying Kashi cereal satisfy a consumer’s functional orpsychological needs? How might this…

A: For example, suppose Tom ran out of toothpaste and went out to buy a new one; Tom purchased the…

Q: What are reference groups? Discuss all four reference groups and discuss at least two groups that…

A: A reference group includes individuals or groups that influence our opinions, beliefs, attitudes and…

Q: 4-1. What is the first stage in the consumer purchase decision process?

A: The behavior of consumer is based upon their needs and factors influencing them to behave in a…

Q: Consider a recent relatively major purchase you have made (e.g. a durable good or luxury item),…

A: Every customer goes through phases of decision making while purchasing any product. Marketers must…

Q: Explain the role of reference groups for heavy farm equipment machinery brands, such as John Deere.

A: The customers usually take the purchase decision by considering certain factors that strongly affect…

Q: Describe the decision process for impulse purchases at the retail level. Would they be classified as…

A: The decision process in purchase implies the queries the customers go through while purchasing a…

Q: Outline how brands can increase involvement with customers,link the brand to hedonic…

A: Increased involvement with the brand will lead to an increase in loyalty towards the brand which…

Q: Using information from various sources (internet, press, TV, radio etc), analyze how consumer…

A: Consumer is a person who buys something for his personal use. While buying something, every consumer…

Q: What is meant by an impulse purchase? Why is itimportant?

A: The phenomenon of impulse purchases is becoming more and more prevalent in developed countries. In…

Q: The family is the most important consumer buying organization in society, and family members…

A: A buyer’s family background and his/her immediate family members are responsible for his/her buying…

Q: List and explain the elements of the expanded model of consumer behavior. Which elements are most…

A: Consumer behavior is a concept that can be explained as the process of understanding the purchase…

Q: How does Purchase involvement depends on level of interest?

A: In simple terms, purchase involvement explains the extent of interest shown by the consumer with…

Q: Use an e-commerce platform such as Tiki, Lazada, Shopee, etc. to help you choose a brand of digital…

A: Electronic business (internet business) implies a strategy that grants associations and individuals…

Q: what is more important to you, image or reputation, for you as a CONSUMER and how it helps you…

A: Brand situating systems work on giving purchasers, changed over or in any case, the full picture.…

Q: What is a reference price? What is the concern withreference prices?

A: Reference price refers to the price of a product which is perceived as a fair price for that product…

Q: assess your own buying behavior. How do you go about deciding whether to buy or not to buy the…

A: Buying behavior includes 5 steps,  1. Analyzing the problem.  2. Information research  3.…

Q: What is a reference group? Describe three different types of reference groups that can have an…

A: A reference accumulation involves individuals or groups that influence our beliefs, feelings,…

Q: Which of them consists of everything consumers evaluate when deciding whether to buy something:…

A: In the decision making stage of consumer buying process a buyer will have an obvious thought…

Q: Is it right for marketers to play on parents’ fear to sellproducts that experts conclude are not…

A: Fear appeal in advertising and marketing is a process where the business or the advertisement of the…

Q: To what extent, if at all, do you use nutrition labelsto guide your purchases? Why?

A: Purchase: Purchasing is the interaction a business or association uses to gain products or…

Q: Define the consumer market and describe the four major sets of factors that influence consumer buyer…

A: The stages that a consumer goes through while buying a particular product or a commodity is known as…

Q: 2 List and discuss the key characteristics of organi- zational buying that make it different from…

A: Buying concept in marketing describes the process of purchasing products by the customers. Customers…

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.