JJJ Ltd's mission statement is 'to offer fantastic service to all customers'. The mission statement has recently been created by senior management but has not been widely circulated to anyone else. The CEO of JJJ has stated that all of the highlevel strategies created by the organisation need to be measured against this mission. Which ONE of the following benefits is JJJ most likely to see from its new mission statement in the short term? Rapid change in JJJ's corporate culture to a focus on quality Improved awareness amongst stakeholders of JJJ's goals Improved strategic decision making Improved image to customers

JJJ Ltd's mission statement is 'to offer fantastic service to all customers'. The mission statement has recently been created by senior management but has not been widely circulated to anyone else. The CEO of JJJ has stated that all of the highlevel strategies created by the organisation need to be measured against this mission. Which ONE of the following benefits is JJJ most likely to see from its new mission statement in the short term? Rapid change in JJJ's corporate culture to a focus on quality Improved awareness amongst stakeholders of JJJ's goals Improved strategic decision making Improved image to customers

MARKETING 2018

19th Edition

ISBN:9780357033753

Author:Pride

Publisher:Pride

Chapter2: Planning, Implementing, And Evaluating Marketing Strategies

Section2.1: Boltbus Offers Affordable Transportation For Tech-savvy Consumers

Problem 2VC

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