Many Companies have developed social networks and intraprenuerial programs to develop new product ideas. What was the source of idea generation? O a. internal sources O b. research and development team members O c. external sources O d. core members of innovation management systems O e. new-product committee members

Many Companies have developed social networks and intraprenuerial programs to develop new product ideas. What was the source of idea generation? O a. internal sources O b. research and development team members O c. external sources O d. core members of innovation management systems O e. new-product committee members

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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