Ordinary least squares technique or linear regression analysis

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter13: Regression And Forecasting Models
Section13.6: Moving Averages Models
Problem 22P: The file P13_22.xlsx contains total monthly U.S. retail sales data. While holding out the final six...
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  1. Phillip Cane, the managing editor of Your Life Magazine, needs to develop a forecasting system for monthly newsstand sales in order to schedule press runs. Sales in thousands of copies for the last eight months of 2020 (the first year of publication) were:

 

Month (2020)                          Sales

     May                                       50

     June                                       45

     July                                         60

     August                                    52

     September                             69

     October                                 60

     November                              47

     December                              53

 

Phillip does not believe there is a seasonal pattern. Make the forecast using the following techniques for the first six months of 2021: 

  1. Ordinary least squares technique or linear regression analysis
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