Please provide the strengths and weakness of Netflix, Amazon, following the criteria in the images

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question
100%

Please provide the strengths and weakness of Netflix, Amazon, following the criteria in the images

General Feedback
For Strengths & Weaknesses
Needs to be based on the company (not product/service)
• Need to be in depth (go deep with your research)
Be specific with data and facts
Why is this fact important for this company? (so what?)
• Look at their operations, manufacturing, supply chains, marketing tactics,
financial, human resources, organizational structure, etc.
Strengths & weaknesses are always internal
●
●
Transcribed Image Text:General Feedback For Strengths & Weaknesses Needs to be based on the company (not product/service) • Need to be in depth (go deep with your research) Be specific with data and facts Why is this fact important for this company? (so what?) • Look at their operations, manufacturing, supply chains, marketing tactics, financial, human resources, organizational structure, etc. Strengths & weaknesses are always internal ● ●
General Feedback
Some questions for Strengths
• What is their competitive advantage?
• What do they do better than their competition?
How do they differentiate themselves in the market?
●
General Feedback
Some Questions for Weaknesses
What is the company not doing well?
• What is it that they have control over and are not doing it properly?
Are there resources the company lacks?
Are there processes that need to be improved?
●
●
●
1
Transcribed Image Text:General Feedback Some questions for Strengths • What is their competitive advantage? • What do they do better than their competition? How do they differentiate themselves in the market? ● General Feedback Some Questions for Weaknesses What is the company not doing well? • What is it that they have control over and are not doing it properly? Are there resources the company lacks? Are there processes that need to be improved? ● ● ● 1
Expert Solution
steps

Step by step

Solved in 3 steps

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning