Retailers overcome gaps between manufacturers and customers. Explain with the use of examples, how spatial gaps and value gaps are reduced by retailers.

MKTG 12:STUDENT ED.-TEXT
12th Edition
ISBN:9781337407595
Author:Lamb
Publisher:Lamb
Chapter14: Retailing
Section: Chapter Questions
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Retailers overcome gaps between manufacturers and customers. Explain with the use of examples, how spatial gaps and value gaps are reduced by retailers.

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